- Course: MSc International Marketing Management
- Year of graduation: 2022
- Nationality: Indian
How did you hear about the Business School and why did you choose to study here?
I was always aware of the University of Leeds because of its ranking and good reputation in India. I wanted to study at a Russell Group University known for its teaching and learning, but also within a student-friendly city.
The biggest reason I chose Leeds University Business School was for the tailored course which no other university appeared to be offering. There was not even a chance of second thought when I heard about MSc International Marketing Management (IMM).
Tell us about your course - why did you choose it?
IMM is a very tailored course that focuses on the success of global marketing. It is very practical and gives you a real insight into the world's market. Previously, I had wanted to study International Business because of its 'international' approach, but with an additional course of Marketing (because marketing is my core interest). When I heard about IMM as a course at Leeds University Business School, I was confident about choosing this as my career path. Also, learning about how you could tailor your modules to your unique interests excited me the most.
What are your career aspirations? Do you think the experience and skills you will gain on your course will help you in your future career plans?
I plan to work within an organisation for several years and then set up my own business with the skills and experience I will have gained from the course and my career. I chose this course knowing that I would gain a lot of global marketing experience from learning about companies and even working with them. To be able to study the international market will allow me to expand my services overseas and even work in any part of the world.
Do you have any noteworthy achievements from your study at the Business School that you can tell us about?
Firstly, I was the runner-up for my module’s Company Marketing Project, where we worked in a team, providing a solution for a real business problem for a client based in London. Additionally, I participated in "Leeds Transformation Society Challenge Week" and won the competition against five teams. Winning the challenge meant our team’s idea will be shared with Leeds City Council and other local authorities.
Learning about sustainability and how companies are now more focused on manufacturing sustainable goods and reducing their carbon footprint, inspired me to complete my Carbon Literacy Training, organised by the Business School.
If you are not from the UK, how was the transition to a foreign country? Did the University offer support or services that you found helpful?
I arrived at the end of January when the COVID-19 situation in India was very strict. The transition from India to the UK has been very smooth as the University provided multiple services and I, as an international student, felt supported throughout. From providing pickup at the airport to providing bedding and food for isolation, the University had helped us in the best possible way.
Are there any experiences outside of your studies that you particularly enjoyed?
I am always interested in art galleries and historic places. In Leeds, I have enjoyed the Royal Armouries, Leeds Museum, Leeds Art Gallery and the Art Galleries inside the Parkinson Building. Participating in clubs and activities is another factor that allowed me to meet new students and make friends from across the globe.