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AMA Sheth Foundation Doctoral Consortium Programme 2018

An overhead shot of a meeting featuring people using laptops, holding paperwork and drinking coffee

Wednesday 27 June: Arrivals in Leeds during the day

4:30pm	Consortium registration and Welcome Faculty and Fellows arrive at the University of Leeds Location: The Great Hall, University of Leeds
6:00pm	Welcome reception and remarks Location: The Great Hall, University of Leeds Speakers: Constantine Katsikeas (Consortium Co-Chair, Leeds University Business School) Sir Alan Laglands (Vice Chancellor, University of Leeds) Peter Moizer (Executive Dean, Leeds University Business School) Rebecca Slotegraaf (President, AMA Academic Council) Russ Klein (CEO, American Marketing Association) on AMA’s Vision and Brand Experience
7:30pm	Welcome Dinner Location: Main Refectory, University of Leeds
10:00pm	Close

Thursday 28 June

7:00am - 8:00am	Breakfast at hotel (for Consortium Faculty)
7:30am - 8:30am	Breakfast at Refectory (for Doctoral Fellows)
8:30am	Introductory Plenary Session - The Future of Marketing: Issues and Directions Location: LUBS G.02 Speakers Moderator: V. Kumar Donald Lehmann: Modeling Perspectives Leigh McAlister: Marketing Strategy Perspectives Robert Meyer: Consumer Behavior Perspectives Jagdish Sheth: Global Marketing Perspectives
10:00am	Refreshment break Location: Leeds University Business School (LUBS) Foyer
10:30am	Research Frontiers I
	1. Marketing Strategy I (Location: LUBS G.02) Chair: Constantine Katsikeas Speakers: Rajdeep Grewal Christine Moorman Neil Morgan Gerard Tellis 2. Digital Transformation in Marketing (Location: LUBS 1.33) Chair: Ghasem Zaefarian Speakers: P.K. Kannan Barak Libai Kay Peters Andrew Stephen 3. Consumer Behavior I (Location: LUBS 1.32) Chair: Josko Brakus Speakers: Russell Belk Amitava Chattopadhyay Dhruv Grewal Page Moreau 4. Modeling Customer Behaviour (Location: Meadows Room 01) Chair: Aristeidis Theotokis Speakers: Tulin Erdem Carl Mela K. Sudhir 5. Personal Selling and Sales Management (Location: Meadows Room 02) Chair: Constantinos Leonidou Speakers: Michael Ahearne Bulent Menguc Shrihari Sridhar Sarang Sunder
12:00pm	Lunch Location: The Refectory, University of Leeds
1:15pm	Concurrent Sessions: Effective Teaching
	1. Simulations, Case-based, and Online Teaching (Location: LUBS G.02) Chair: Dayananda Palihawadana Speakers: Simon Bell Mark Houston Bernie Jaworski Neil Morgan 2. Balancing Teaching and Research (Location: LUBS 1.33) Chair: John Hulland Speakers: Shaphali Gupta Michael Haenlein Irina Kozlenkova Bernd Schmitt 3. Teaching Marketing Analytics: Challenges and Solutions (Location: Meadows Room 01) Chair: Matthew Robson Speakers: Sarang Sunder Rajkumar Venkatesan Ying Xie Jonathan Zhang 4. New Teachers: What to Expect and How to Deliver (Location: Meadows Room 02) Chair: Robert Duke Speakers: Bryan Bollinger Frank Germann Ju-Yeon Lee Francesca Sotgiu
2:45pm	Refreshment break Location: Leeds University Business School Foyer (LUBS)
3:15pm	Research Frontiers II
	1. Consumer Behavior II (Location: LUBS G.02) Chair: Alessandro Biraglia Speakers: Wayne Hoyer Jeffrey Inman Geeta Menon Vikas Mittal 2. Marketing Strategy II (Location: LUBS 1.33) Chair: Shuba Srinivasan Speakers: Jan Heide Lopo Rego Vanitha Swaminathan Rajan Varadarajan 3. B2B Marketing (Location: Meadows Room 01) Chair: Martin Heinberg Speakers: Koen Pauwels Venkatesh Shankar Rebecca Slotegraaf Peter Verhoef 4. Global/International Marketing (Location: LUBS 1.32) Chair: Vita Kadile Speakers: Kelly Hewett Tomas Hult Constantine Katsikeas Jan Benedict Steenkamp 5. Consumer Welfare and Public Policy (Location: Meadows Room 02) Chair: Babis Saridakis Speakers: Scot Burton Dave Stewart William Wilkie
5:00pm	Downtime activities Informal organised recreational activities World Cup Football Screening – England v Belgium kick off 7:00pm – buses leaving at 6pm to evening venue, The Old Swan, Harrogate. Digital Screening of M&S Archive – LUBS G.02, University of Leeds. Badminton Game at Gryphon Sports Centre, University of Leeds. Soccer at The Edge, University of Leeds
6:00pm	Buses depart early for World Cup screening at The Old Swan, Harrogate from Park Plaza Hotel and Storm Jameson Court
6:30pm	Buses depart for dinner from Park Plaza Hotel and Storm Jameson Court (note: these buses are for those that do not wish to watch the football)
7:45pm	Arrival drinks and dinner at The Old Swan, Harrogate Remarks by supporters of the AMA-Sheth Foundation Doctoral Consortium Tomas Hult: Sheth Foundation Carl Mela: Marketing Science Institute (MSI) Stacy Wood: Association for Consumer Research (ACR) Jeffrey Inman: Society for Consumer Psychology (SCP)
9:00pm	Desserts, drinks, dancing and photo booth

Friday 29 June

7:00am - 8:00am	Breakfast at hotel (for Consortium Faculty)
7:30am - 8:30am	Breakfast at The Refectory, University of Leeds (for Doctoral Fellows)
9:00am	Plenary Session: Meet the Editors Location: LUBS G.02 Moderator: Rebecca Slotegraaf Michael Brady: Journal of Service Research Scot Burton: Journal of Public Policy and Marketing Naveen Donthu: Journal of Business Research Rajdeep Grewal: Journal of Marketing Research John Hulland: Journal of Academy of Marketing Science Jeffrey Inman, Journal of Consumer Research Constantine S. Katsikeas, Journal of International Marketing V. Kumar, Journal of Marketing Anirban Mukhopadhyay, Journal of Consumer Psychology Anne Roggeveen, Journal of Retailing Roland Rust, International Journal of Research in Marketing K. Sudhir, Marketing Science
10:30am	Refreshment break Location: Leeds University Business School Foyer
11:00am	Doing Research with Impact - Domains
	1. Services Marketing and Branding (Location: Meadows Room 01) Chair: Caterina Presi Speakers: Michael Brady Zeynep Gürhan-Canli Roland Rust Valarie Zeithaml 2. CRM and Customer Engagement (Location: Meadows Room 02) Chair: Bill Davvetas Speakers: Bruce Hardie Manfred Krafft Anita Pansari Werner Reinartz 3. New Product and Innovation Management (Location: LUBS 1.33) Chair: Magnus Hultman Speakers: Rajesh Chandy Christoph Fuchs Jaideep Prabhu Alina Sorescu 4. Channels and Retail Management (Location: LUBS 1.32) Chair: Giuseppe Musarra Speakers: Barbara Kahn Anne Roggeveen Lisa Scheer 5. Consumer Behavior III (Location: Meadows Room 03) Chair: Dionysius Ang Speakers: Nancy Puccinelli Priya Raghubir Stacy Wood Rui Zhu
12:15pm	Lunch Location: Refectory, University of Leeds
1:30pm	Plenary Session: Bridging Academia and Industry Location: LUBS G.02 Moderator: Russell Winer V. Kumar Robert Palmatier John Roberts
3:00pm	Refreshment break Location: Leeds University Business School Foyer
3:30pm	Face-to-Face Sessions between Faculty and Doctoral Fellows (Groups)
5:20pm - 6:30pm	Mini football tournament
6:45pm	Buses Depart for Dinner from Park Plaza Hotel and Storm Jameson Court
7:30pm - Late	Outing and Dinner at the Royal Armouries Museum
	Research breakout groups RG1: Markus Giesler, Mark Houston, Nicholas Paparoidamis, Sarah Oufan, Jordan Moffett, Elham Ghazimatin, and Nandini Ramani - LUBS 1.03 RG2: Seigyoung Auh, Michael Brady, Valarie Zeithaml, Nicolas Padilla, Yangyang Jiang, Qian Chen, and Sarah Kocher - LUBS 1.04 RG3: Simona Botti, Amir Grinstein, Robert Leone, Qingtao WANG, Shreyans Goenka, Thi Thanh Huong - Jenny Tran, and Shaobo (Kevin) Li - LUBS 1.05 RG4: Frank Germann, Satish Jayachandran, Vanitha Swaminathan, Zhen (Jay) Yang, Ismail Erzurumlu, Sungkyun Moon, and Yang Pan - LUBS 1.06 RG5: Yiting Deng, Rebecca Hamilton, Aristeidis Theotokis, Raghabendra KC, Xiaomeng Fan, and Qizhou Wang - LUBS 1.06 RG6: Dhruv Grewal, Shaphali Gupta, Lisa Scheer, Ruolan Chen, Wai Lun Leung, Brady Hodges, and Zhiling Bei - LUBS 1.09 RG7: Harald van Heerde, John Roberts, Jonathan Zhang, Suh Yeon Kim, Emily Treen, Dan Yavorsky, and Ying Bao - LUBS 1.09 RG8: Eric Fang, Anita Pansari, Stavroula Spyropoulou, Amy Fehl, JIAQI SONG, Annette Tower, and Ping-Jen Kao - LUBS1.33 RG9: Constantinos Leonidou, Venkatesh Shankar, Amalesh Sharma, Masha Ksendzova, Ruomeng Wu, Christian Hughes, Minkyung Kim - LUBS 1.15 RG10: Bryan Bollinger, Irina Kozlenkova, Koen Pauwels, Hyowon Kim, Parichehr Riahi Pour, Xian Gu, Alex Yao Yao -LUBS 1.24 RG11: Praveen Kopalle, S. Sriram, Ying Xie, Sherry Wang, Kyuhong Han, xavi vidal-berastain, Xiaoyi Gao - LUBS 1.31 RG12: Eva Ascarza, Werner Reinartz, David Schweidel, Thao Phuong Nguyen, Filippo Dall'Olio, Jessica Yu, Nicola Schweitzer - LUBS 1.32 RG13: Michael Lewis, Kay Peters, Sarang Sunder, Dinara Akchurina, Sevincgul Ulu, Linyi Lee, Min Tian - LUBS 1.32 RG14: Bruce Hardie, J. Andrew Petersen and Rebecca Slotegraaf, Corinne Kelley, Baek Jung Kim, Hyunhwan Lee, Justin McManus - LUBS 1.33 RG15: Lopo Rego, Alina Sorescu, and Shrihari Sridhar, Ankit Anand, Koblarp Chandrasapth, Evgeny Pavlov LUBS 1.33 RG16: Manfred Krafft, Anne Roggeveen, and Manjit Yadav, Michelle Daniels, Julia von Schuckmann, Derek Ezell, Tianxin Zou - Meadows 01 RG17: Andreas Eggert, Ajay Kohli, and Nick Lee, D. Matthew Godfrey, Oluwaseun Olabode, Iana Shaheen, Gabriela Dlugolecka - Meadows 01 RG18: Naveen Donthu, G. Tomas Hult, and Dayananda Palihawadana, Verdiana Giannetti, Jayant Nasa, Hyejin Lee, Miremad Soleymanian - Meadows 01 RG19: Kelly Hewett, John Hulland, and Stefan Worm, Wei MIAO, Chenxi Liao, Julian Allendorf, Iris Steenkamp - Meadows 02 RG20: Christoph Fuchs, Priya Raghubir, and Jing Wang, Satadruta Mookherjee, Julian Givi, Martine van der Heide, Jackie Silverman - Meadows 02 RG21: Catherine Cole, Punam Keller, and Rui Zhu, Xuebin Cui, Michael O'Donnell, Alexander Ziegler, Yuan Li - Meadows 02 RG22: Bernd Schmitt, and Stacy Wood, Katherine Crain, Sourjo Mukherjee, Ana Scekic, Tim Hilken - Meadows 02 RG23: Bernie Jaworski, Andrew Stephen, and Narongsak Thongpapanl, Tessa Garcia-Collart, Peter Nguyen, Valerie Good, Jessica Babin - Meadows 03 RG24: Josko Brakus, David Gal, and Stefano Puntoni, Suzanne Rath, Shashank Vaid, Luxi Chai, Ruitong Wang - Meadows 04 RG25: Amitava Chattopadhyay, and Nancy Puccinelli, Iman Paul, Arash Laghaie, Xiang (Charis) Li, Kaeun Kim - Meadows 04 RG26: Zeynep Gürhan-Canli, Anirban Mukhopadhyay, and Martin Schreier, Tiffany Vu, Jiyoon An, Taehoon Park, Yegyu Han - Meadows 05 RG27: Tülin Erdem, Carl Mela, and Rajkumar Venkatesan Derek Theriault, Dafna Goor, Artem Timoshenko, Aaron Charlton - Meadows 05 RG28: Michael Haenlein, Matthew Robson, and Lena Steinhoff, Shirley S. Chen, Tesary Lin, Samuel Stabler, Yeji Lim - Meadows 06 RG29: Neil Morgan, Christine Moorman, and Francesca Sotgiu, Megan Good, Astrid Stubbe, Carly Drake, Robert Arias - Meadows 06

Saturday 30 June

7:00am - 8:00am	Breakfast at hotel (for Consortium Faculty)
7:30am - 8:30am	Breakfast at The Refectory, University of Leeds (for Doctoral Fellows)
9:00am	Doing Research with Impact – Data, Theory, and Methods
	1. Theory and Conceptual Development (Location: LUBS 1.32) Chair: Tony Byng Speakers: Simona Botti Mark Houston Ajay Kohli Manjit Yadav 2. Using Unstructured and Big Data (Location: LUBS 1.33) Chair: Sourindra Banerjee Speakers: Yiting Deng Harald van Heerde David Schweidel S. Sriram 3. Conducting Field Experiments (Location: Meadows Room 01) Chair: Maximilian Gerrath Speakers: Josko Brakus Rebecca Hamilton Anirban Mukhopadhyay J. Andrew Petersen 4. Conducting Survey and Qualitative Research (Location: Meadows Room 02) Chair: Zhaleh Najafi Tavani Speakers: Naveen Donthu Markus Giesler Satish Jayachandran Punam Keller 5. Developing Empirical and Analytical Models (Location: Meadows Room 03) Chair: Yeyi Liu Speakers: Eva Ascarza Praveen Kopalle Amalesh Sharma Rajkumar Venkatesan
10:30am	Refreshment break Location: Leeds University Business School Foyer
11:00am	Concluding Plenary Session: Deans’ and Department Chairs Perspectives Location: LUBS G.02 Moderator: Dave Stewart Mike Brady and Zeynep Gürhan Canlı Mark Houston and Eric Spangenberg Rajendra Srivastava David Stewart Beth Walker
12:30pm	Lunch (eat in or take away) Location: Leeds University Business School Café