Publications

Global and Strategic Marketing Research Centre

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2019

<div id="501161" class="publicationstyle chapter"><span class="authors">Leonidou LC, Katsikeas KS, Samiee S, Leonidou CN.</span> <span class="year">2019.</span> <span class="title-with-parent">Socially responsible international business: review, synthesis, and directions.</span> In: <span class="editors">Leonidou LC; Katsikeas KS; Samiee S; Leonidou CN (eds.)</span> <span class="parent-title">Socially-responsible international business: Critical issues and the way forward.</span> <a href="http://eprints.whiterose.ac.uk/148151/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="482939" class="publicationstyle conferencepaper"><span class="authors">Gerrath M, Brakus J.</span> <span class="year">2019.</span> <span class="title">Schadenfreude: How Wrong Choices Cause Joyful Reactions to Brand Failures.</span> Society for Consumer Psychology (SCP) conference 2019</div>
<div id="500044" class="publicationstyle fallback_"><span class="authors">Heinberg M, Katsikeas K.</span> <span class="year">2019.</span> <span class="title">Why are brands with a nostalgic touch successful?.</span></div>
<div id="503695" class="publicationstyle fallback_"><span class="authors">Madan S, Rattan A, Basu S, Savani K.</span> <span class="year">2019.</span> <span class="title">Why Are Americans So Divided on Refugee Policy?.</span></div>
<div id="501574" class="publicationstyle journalarticle"><span class="authors">Ang D, Liu Y, Eisingerich AB.</span> <span class="year">2019.</span> <span class="title-with-parent">Difference in new product adoption among at-risk members of society: A critical analysis of males, females, and transgender individuals.</span> <span class="journal">Personality and Individual Differences.</span> <span class="volume">151</span> <a href="http://dx.doi.org/10.1016/j.paid.2019.07.013"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/148331/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="496657" class="publicationstyle journalarticle"><span class="authors">Assadinia S, Boso N, Hultman KGM, Robson M.</span> <span class="year">2019.</span> <span class="title-with-parent">Do Export Learning Processes Affect Sales Growth in Exporting Activities?.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">1-25</span> <span class="volume">27</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1177/1069031X19848425"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/145097/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="490191" class="publicationstyle journalarticle"><span class="authors">Assadinia S, Kadile V, Gölgeci I, Boso N.</span> <span class="year">2019.</span> <span class="title-with-parent">The Effects of Learning Orientation and Marketing Programme Planning on Export Performance: Paradoxical Moderating Role of Psychic Distance.</span> <span class="journal">International Small Business Journal.</span> <span class="pages">423-449</span> <span class="volume">37</span>.<span class="issue">5</span> <a href="http://dx.doi.org/10.1177/0266242619831914"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/143298/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="477211" class="publicationstyle journalarticle"><span class="authors">Basu S, Savani K.</span> <span class="year">2019.</span> <span class="title-with-parent">Choosing among options presented sequentially versus simultaneously.</span> <span class="journal">Current Directions in Psychological Science.</span> <span class="pages">97-101</span> <span class="volume">28</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1177/0963721418806646"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/135172/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="470929" class="publicationstyle journalarticle"><span class="authors">Davvetas V, Halkias G.</span> <span class="year">2019.</span> <span class="title-with-parent">Global and Local Brand Stereotypes: Formation, Content Transfer, and Impact.</span> <span class="journal">International Marketing Review.</span> <a href="http://dx.doi.org/10.1108/IMR-01-2018-0017"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/132984/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="501110" class="publicationstyle journalarticle"><span class="authors">Diamantopoulos A, Davvetas V, Bartsch F, Mandler T, Arslanagic-Kalajdzic M, Eisend M.</span> <span class="year">2019.</span> <span class="title-with-parent">On the Interplay between Consumer Dispositions and Perceived Brand Globalness: Alternative Theoretical Perspectives and Empirical Assessment.</span> <span class="journal">Journal of International Marketing.</span> <a href="http://eprints.whiterose.ac.uk/148132/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="499385" class="publicationstyle journalarticle"><span class="authors">Giannetti V, Rubera G.</span> <span class="year">2019.</span> <span class="title-with-parent">Innovation for and from emerging countries: a closer look at the antecedents of trickle-down and reverse innovation.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <a href="http://dx.doi.org/10.1007/s11747-019-00669-3"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/146782/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="495013" class="publicationstyle journalarticle"><span class="authors">Guo X, Heinberg M, Zou S.</span> <span class="year">2019.</span> <span class="title-with-parent">Enhancing Consumer Attitude Toward Culturally Mixed Symbolic Products from Foreign Global Brands in an Emerging-Market Setting: The Role of Cultural Respect.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">79-97</span> <span class="volume">27</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1177/1069031X19843912"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/144065/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="490491" class="publicationstyle journalarticle"><span class="authors">Heinberg M, Katsikeas CS, Ozkaya HE, Taube M.</span> <span class="year">2019.</span> <span class="title-with-parent">How nostalgic brand positioning shapes brand equity: differences between emerging and developed markets.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <a href="http://dx.doi.org/10.1007/s11747-019-00637-x"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/142133/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="481010" class="publicationstyle journalarticle"><span class="authors">Hultman KGM, Yeboah-Banin AA, Boso N.</span> <span class="year">2019.</span> <span class="title-with-parent">Linking improvisational behavior to customer satisfaction: The relational dynamics.</span> <span class="journal">Journal of Business and Industrial Marketing.</span> <a href="http://dx.doi.org/10.1108/JBIM-11-2017-0298"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/137030/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="466405" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Hultman M.</span> <span class="year">2019.</span> <span class="title-with-parent">Global marketing in business-to-business contexts: Challenges, developments, and opportunities.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">102-107</span> <span class="volume">78</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2018.04.016"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/130645/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="477621" class="publicationstyle journalarticle"><span class="authors">Madan S, Basu S, Rattan A, Savani K.</span> <span class="year">2019.</span> <span class="title-with-parent">Support for Resettling Refugees: The Role of Fixed-Growth Mindsets.</span> <span class="journal">Psychological Science.</span> <span class="pages">238-249</span> <span class="volume">30</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1177/0956797618813561"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/135328/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="487975" class="publicationstyle journalarticle"><span class="authors">Mostaghel R, Oghazi P, Patel PC, Parida V, Hultman M.</span> <span class="year">2019.</span> <span class="title-with-parent">Marketing and supply chain coordination and intelligence quality: A product innovation performance perspective.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">597-606</span> <span class="volume">101</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2019.02.058"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/140780/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="503692" class="publicationstyle journalarticle"><span class="authors">Ng S, Basu S.</span> <span class="year">2019.</span> <span class="title-with-parent">Global identity and preference for environmentally friendly products: The role of personal responsibility.</span> <span class="journal">Journal of Cross-Cultural Psychology.</span> <a href="http://eprints.whiterose.ac.uk/149583/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="502579" class="publicationstyle journalarticle"><span class="authors">Otubanjo O, Adegbile OE.</span> <span class="year">2019.</span> <span class="title-with-parent">The Corporate Heritage Brand Development Process: A New Institutional Theory Approach.</span> <span class="journal">IUP Journal of Brand Management.</span> <span class="pages">7-33</span> <span class="volume">16</span>.<span class="issue">1</span> <a href="http://eprints.whiterose.ac.uk/148961/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="491794" class="publicationstyle journalarticle"><span class="authors">Paparoidamis NG, Tran TTH, Leonidou CN.</span> <span class="year">2019.</span> <span class="title-with-parent">Building customer loyalty in intercultural service encounters: the role of service employees’ cultural intelligence.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">56-75</span> <span class="volume">27</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1177/1069031X19837950"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/142930/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="483682" class="publicationstyle journalarticle"><span class="authors">Pillai KG, Leonidou CN, Bian X.</span> <span class="year">2019.</span> <span class="title-with-parent">Let’s Be Friends: National Homophily in Multicultural Newcomer Student Networks.</span> <span class="journal">Social Networking.</span> <span class="pages">16-38</span> <span class="volume">8</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.4236/sn.2019.81002"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/138648/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="489078" class="publicationstyle journalarticle"><span class="authors">Sarantopoulos P, Theotokis A, Pramatari K, Roggeveen AL.</span> <span class="year">2019.</span> <span class="title-with-parent">The Impact of a Complement-Based Assortment Organization on Purchases.</span> <span class="journal">Journal of Marketing Research.</span> <span class="pages">459-478</span> <span class="volume">56</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1177/0022243718823698"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/141634/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="493887" class="publicationstyle journalarticle"><span class="authors">Skarmeas D, Leonidou KN, Saridakis C, Musarra G.</span> <span class="year">2019.</span> <span class="title-with-parent">Pathways to Civic Engagement with Big Social Issues: An Integrated Approach.</span> <span class="journal">Journal of Business Ethics.</span> <a href="http://eprints.whiterose.ac.uk/143724/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="490774" class="publicationstyle journalarticle"><span class="authors">Zaefarian G, Kadile V, Henneberg SC, Leischnig A.</span> <span class="year">2019.</span> <span class="title-with-parent">First things (should) come first: A reply to Gretz & Malshe's “rejoinder to ‘endogeneity bias in marketing research: Problem, causes and remedies’”.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">63-64</span> <span class="volume">77</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2019.02.007"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/142369/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="500262" class="publicationstyle fallback_"><span class="authors">Chan S.</span> <span class="year">2019.</span> <span class="title">Martial arts appropriation in British advertising.</span></div>
<div id="500261" class="publicationstyle presentation">Chan S (2019) <i>Student-client consultancy as a form of active learning in global classrooms</i> American Marketing Association. Buenos Aries</div>

2018

<div id="466382" class="publicationstyle journalarticle"><span class="authors">Bemmaor AC, Zheng L.</span> <span class="year">2018.</span> <span class="title-with-parent">The diffusion of mobile social networking: Further study.</span> <span class="journal">International Journal of Forecasting.</span> <span class="pages">612-621</span> <span class="volume">34</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.ijforecast.2018.04.006"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/130599/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="380583" class="publicationstyle journalarticle"><span class="authors">Biraglia A, Gerrath MHEE, Usrey B.</span> <span class="year">2018.</span> <span class="title-with-parent">Examining How Companies’ Support of Tourist Attractions Affects Visiting Intentions: The Mediating Role of Perceived Authenticity.</span> <span class="journal">Journal of Travel Research.</span> <span class="pages">811-823</span> <span class="volume">57</span>.<span class="issue">6</span> <a href="http://dx.doi.org/10.1177/0047287517718352"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/116120/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="461354" class="publicationstyle journalarticle"><span class="authors">Davvetas V, Diamantopoulos A.</span> <span class="year">2018.</span> <span class="title-with-parent">“Should I Have Bought the Other One?” Experiencing Regret in Global Versus Local Brand Purchase Decisions.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">1-21</span> <span class="volume">26</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1509/jim.17.0040"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/128127/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="466385" class="publicationstyle journalarticle"><span class="authors">Dubiel A, Banerjee S, Ernst H, Subramaniam M.</span> <span class="year">2018.</span> <span class="title-with-parent">International-market-information use across new-product-development stages: Antecedents and performance implications.</span> <span class="journal">International Marketing Review.</span> <span class="pages">760-784</span> <span class="volume">35</span>.<span class="issue">5</span> <a href="http://dx.doi.org/10.1108/IMR-05-2015-0128"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/131157/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="438583" class="publicationstyle journalarticle"><span class="authors">Heinberg M, Ozkaya HE, Taube M.</span> <span class="year">2018.</span> <span class="title-with-parent">Do corporate image and reputation drive brand equity in India and China? - Similarities and differences.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">259-268</span> <span class="volume">86</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.09.018"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/121243/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="483765" class="publicationstyle journalarticle"><span class="authors">Hughes P, Souchon A, Nemkova E, Hodgkinson I, Boso N, Hultman KGM, Yeboah-Banin A, Sychangco J.</span> <span class="year">2018.</span> <span class="title-with-parent">Quadratic effects of dynamic decision-making capability on innovation orientation and performance: evidence from Chinese exporters.</span> <span class="journal">Industrial Marketing Management.</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2018.11.005"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/138682/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="454048" class="publicationstyle journalarticle"><span class="authors">Liu Y, Foscht T, Eisingerich AB, Tsai H-T.</span> <span class="year">2018.</span> <span class="title-with-parent">Strategic management of product and brand extensions: Extending corporate brands in B2B vs. B2C markets.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">147-159</span> <span class="volume">71</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2017.12.016"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/125943/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="470022" class="publicationstyle journalarticle"><span class="authors">Liu Y, Zhao X, Liu YY.</span> <span class="year">2018.</span> <span class="title-with-parent">Stress and unethical consumer attitudes: the mediating role of construal level and materialism.</span> <span class="journal">Personality and Individual Differences.</span> <span class="pages">85-91</span> <span class="volume">135</span> <a href="http://dx.doi.org/10.1016/j.paid.2018.06.044"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/132534/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="470129" class="publicationstyle journalarticle"><span class="authors">Madan S, Basu S, Ng S, Lim EAC.</span> <span class="year">2018.</span> <span class="title-with-parent">Impact of Culture on the Pursuit of Beauty: Evidence from Five Countries.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">54-68</span> <span class="volume">26</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1177/1069031X18805493"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/132643/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="457098" class="publicationstyle journalarticle"><span class="authors">Najafi-Tavani S, Najafi-Tavani Z, Naudé P, Oghazi P, Zeynaloo E.</span> <span class="year">2018.</span> <span class="title-with-parent">How collaborative innovation networks affect new product performance: Product innovation capability, process innovation capability, and absorptive capacity.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">193-205</span> <span class="volume">73</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2018.02.009"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/127619/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="454745" class="publicationstyle journalarticle"><span class="authors">Najafi-Tavani Z, Robson MJ, Zaefarian G, Andersson U, Yu C.</span> <span class="year">2018.</span> <span class="title-with-parent">Building Subsidiary Local Responsiveness: (When) Does the Directionality of Intrafirm Knowledge Transfers Matter?.</span> <span class="journal">Journal of World Business.</span> <span class="pages">475-492</span> <span class="volume">53</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.jwb.2018.01.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/126350/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="369247" class="publicationstyle journalarticle"><span class="authors">Olabode OE, Adeola O, Assadinia S.</span> <span class="year">2018.</span> <span class="title-with-parent">The effect of export market-oriented culture on export performance: Evidence from a Sub-Saharan African economy.</span> <span class="journal">International Marketing Review.</span> <span class="pages">637-660</span> <span class="volume">35</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1108/IMR-08-2016-0167"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/108398/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="452614" class="publicationstyle journalarticle"><span class="authors">Saridakis C, Angelidou S.</span> <span class="year">2018.</span> <span class="title-with-parent">A case-based generalizable theory of consumer collecting.</span> <span class="journal">European Journal of Marketing.</span> <span class="pages">946-972</span> <span class="volume">52</span>.<span class="issue">5/6</span> <a href="http://dx.doi.org/10.1108/EJM-10-2016-0570"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/125015/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="481021" class="publicationstyle journalarticle"><span class="authors">Sichtmann C, Davvetas V, Diamantopoulos A.</span> <span class="year">2018.</span> <span class="title-with-parent">The Relational Value of Perceived Brand Globalness and Localness.</span> <span class="journal">Journal of Business Research.</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2018.10.025"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/137035/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="453251" class="publicationstyle journalarticle"><span class="authors">Skarmeas D, Saridakis C, Leonidou CN.</span> <span class="year">2018.</span> <span class="title-with-parent">Examining relationship value in cross-border business relationships: A comparison between correlational and configurational approaches.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">280-286</span> <span class="volume">89</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.12.039"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/125407/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="500271" class="publicationstyle presentation">Chan S (2018) <i>Be.Like.Water: Bruce Lee’s influence on television advertising</i> The 4th Annual Martial Arts Studies Conference: Bruce Lee's Cultural Legacies. Cardiff University</div>
<div id="464105" class="publicationstyle presentation">Gerrath MHEE; brakus JJ (2018) <i>How Wrong Choices Elicit Joyful Reactions to Rival Brands’ Failures: The Role of Self-Threat</i> 2018 Global Marketing Conference (GAMMA). Tokyo, Japan</div>
<div id="464106" class="publicationstyle presentation">Gerrath MHEE; Usrey (2018) <i>Incentivized Product Reviews: How a Bloggers Motives to Accept Brand Incentivization can Impact Blog Loyalty</i> 2018 Global Marketing Conference. Tokyo, Japan</div>
<div id="461477" class="publicationstyle presentation">Gerrath MHEE; Usrey B (2018) <i>Bloggers’ paradise: Accepting incentives in return for product reviews without ramifications.</i> Society for Consumer Psychology (SCP) Conference 2018. Dallas, TX, USA</div>

2017

<div id="380237" class="publicationstyle chapter"><span class="authors">Leonidou CN, Skarmeas D, Saridakis C.</span> <span class="year">2017.</span> <span class="title-with-parent">Ethics, Sustainability, and Culture: A Review and Directions for Research.</span> In: <span class="editors">Leonidou LC; Katsikeas CS; Samiee S; Aykol B (eds.)</span> <span class="parent-title">Advances in global marketing: A research anthology.</span> <a href="http://dx.doi.org/10.1007/978-3-319-61385-7_19"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/115926/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="503754" class="publicationstyle chapter"><span class="authors">Madan S, Basu S, Lim EAC, Ng S.</span> <span class="year">2017.</span> <span class="title-with-parent">The Appeal of Beauty and Physical Attractiveness: An Indian Perspective.</span> In: <span class="editors">Maheswaran D; Puliyel T (eds.)</span> <span class="parent-title">Understanding Indian Consumers.</span></div>
<div id="434978" class="publicationstyle fallback_"><span class="authors">Basu S, Savani K.</span> <span class="year">2017.</span> <span class="title">To Make Better Choices, Look at All Your Options Together.</span> <a href="http://eprints.whiterose.ac.uk/118677/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="503693" class="publicationstyle fallback_"><span class="authors">Savani K, Basu S.</span> <span class="year">2017.</span> <span class="title">Decisions, decisions … the more (options) the merrier.</span></div>
<div id="376474" class="publicationstyle journalarticle"><span class="authors">Basu S, Savani K.</span> <span class="year">2017.</span> <span class="title-with-parent">Choosing one at a time? Presenting options simultaneously helps people make more optimal decisions than presenting options sequentially.</span> <span class="journal">Organizational Behavior and Human Decision Processes.</span> <span class="pages">76-91</span> <span class="volume">139</span> <a href="http://dx.doi.org/10.1016/j.obhdp.2017.01.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/114873/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="320922" class="publicationstyle journalarticle"><span class="authors">Biraglia A, Kadile V.</span> <span class="year">2017.</span> <span class="title-with-parent">The role of entrepreneurial passion and creativity in developing entrepreneurial intentions: Insights from American homebrewers.</span> <span class="journal">Journal of Small Business Management.</span> <span class="pages">170-188</span> <span class="volume">55</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1111/jsbm.12242"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/84107/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="433682" class="publicationstyle journalarticle"><span class="authors">Boso N, Danso A, Leonidou C, Uddin M, Adeola O, Hultman M.</span> <span class="year">2017.</span> <span class="title-with-parent">Does financial resource slack drive sustainability expenditure in developing economy small and medium-sized enterprises?.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">247-256</span> <span class="volume">80</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.06.016"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/117936/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="367915" class="publicationstyle journalarticle"><span class="authors">Boso N, Oghazi P, Hultman M.</span> <span class="year">2017.</span> <span class="title-with-parent">International Entrepreneurial Orientation and Regional Expansion.</span> <span class="journal">Entrepreneurship and Regional Development.</span> <span class="pages">4-26</span> <span class="volume">29</span>.<span class="issue">1-2</span> <a href="http://dx.doi.org/10.1080/08985626.2016.1255430"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/106759/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="439782" class="publicationstyle journalarticle"><span class="authors">Chowdhury R, Banerjee S, Nagarkoti DS.</span> <span class="year">2017.</span> <span class="title-with-parent">Anna Hazare: A Corruption Crusader and His Grassroots Wisdom.</span> <span class="journal">Journal of Management Inquiry.</span> <span class="pages">383-389</span> <span class="volume">26</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1177/1056492616649441"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/123708/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="446882" class="publicationstyle journalarticle"><span class="authors">Davvetas V, Diamantopoulos A.</span> <span class="year">2017.</span> <span class="title-with-parent">“Regretting your brand-self?” The moderating role of consumer-brand identification on consumer responses to purchase regret.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">218-227</span> <span class="volume">80</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.04.008"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/139129/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="495912" class="publicationstyle journalarticle"><span class="authors">Griffith DA, Yalcinkaya G, Rubera G, Giannetti V.</span> <span class="year">2017.</span> <span class="title-with-parent">Understanding the Importance of the Length of Global Product Rollout: An Examination in the Motion Picture Industry.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">50-69</span> <span class="volume">25</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jim.17.0044"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/144639/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="376300" class="publicationstyle journalarticle"><span class="authors">Heinberg M, Ozkaya HE, Taube M.</span> <span class="year">2017.</span> <span class="title-with-parent">The influence of global and local iconic brand positioning on advertising persuasion in an emerging market setting.</span> <span class="journal">Journal of International Business Studies.</span> <span class="pages">1009-1022</span> <span class="volume">48</span>.<span class="issue">8</span> <a href="http://dx.doi.org/10.1057/s41267-017-0071-2"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/112465/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="436357" class="publicationstyle journalarticle"><span class="authors">Hultman M, Strandberg C, Oghazi P, Mostaghel R.</span> <span class="year">2017.</span> <span class="title-with-parent">The role of destination personality fit in destination branding: antecedents and outcomes.</span> <span class="journal">Psychology and Marketing.</span> <span class="pages">1073-1083</span> <span class="volume">34</span>.<span class="issue">12</span> <a href="http://dx.doi.org/10.1002/mar.21047"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/119646/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="380730" class="publicationstyle journalarticle"><span class="authors">Keiningham T, Ball J, Benoit (née Moeller) S, Bruce HL, Buoye A, Dzenkovska J, Nasr L, Ou Y-C, Zaki M.</span> <span class="year">2017.</span> <span class="title-with-parent">The interplay of customer experience and commitment.</span> <span class="journal">Journal of Services Marketing.</span> <span class="pages">148-160</span> <span class="volume">31</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1108/JSM-09-2016-0337"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/117608/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="334391" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Skarmeas D.</span> <span class="year">2017.</span> <span class="title-with-parent">Gray Shades of Green: Causes and Consequences of Green Skepticism.</span> <span class="journal">Journal of Business Ethics.</span> <span class="pages">401-415</span> <span class="volume">144</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1007/s10551-015-2829-4"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/90557/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="439781" class="publicationstyle journalarticle"><span class="authors">Micevski M, Kadic-Maglajlic S, Banerjee S, Cadogan J, Lee N.</span> <span class="year">2017.</span> <span class="title-with-parent">Is it better to be both nice and nasty? Investigating the co-occurrence of sales manager aggressiveness and caring.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">266-276</span> <span class="volume">80</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.05.018"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/123707/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="347571" class="publicationstyle journalarticle"><span class="authors">Ou Y, Verhoef PC, Wiesel T.</span> <span class="year">2017.</span> <span class="title-with-parent">The effects of customer equity drivers on loyalty across services industries and firms.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <span class="pages">336-356</span> <span class="volume">45</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1007/s11747-016-0477-6"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/96529/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="435901" class="publicationstyle journalarticle"><span class="authors">Ou Y-C, Verhoef PC.</span> <span class="year">2017.</span> <span class="title-with-parent">The impact of positive and negative emotions on loyalty intentions and their interactions with customer equity drivers.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">106-115</span> <span class="volume">80</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2017.07.011"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/119292/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="381755" class="publicationstyle journalarticle"><span class="authors">Zaefarian G, Kadile V, Henneberg SC, Leischnig A.</span> <span class="year">2017.</span> <span class="title-with-parent">Endogeneity Bias in Marketing Research: Problem, Causes and Remedies.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">39-46</span> <span class="volume">65</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2017.05.006"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/116923/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="380582" class="publicationstyle presentation">Gerrath MHEE; Brakus J (2017) <i>HOW CHOICES THAT ARE DISCONFIRMED BY COMPARATIVE PRODUCT REVIEWS ELICIT FEELINGS OF SCHADENFREUDE: THE CASE OF BRAND RIVALRY</i> European Marketing Academy 46th Annual Conference (EMAC 2017). Groningen, Netherlands <a href="http://eprints.whiterose.ac.uk/116119/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="380581" class="publicationstyle presentation">Gerrath MHEE; Usrey B (2017) <i>“THIS REVIEW IS SPONSORED BY”: WHEN THE DISCLOSURE OF INCENTIVIZED REVIEWS AFFECTS BLOG LOYALTY</i> European Marketing Academy 46th Annual Conference (EMAC 2017). Groningen, Netherlands <a href="http://eprints.whiterose.ac.uk/116118/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="450945" class="publicationstyle presentation">Gerrath MHEE; Usrey B (2017) <i>Sell Out Without Losing Out: Overcoming the Harmful Impact of Incentivized Reviews</i> North American Conference of the Association for Consumer Research. San Diego, CA, USA</div>

2016

<div id="446884" class="publicationstyle journalarticle"><span class="authors">Davvetas V, Diamantopoulos A.</span> <span class="year">2016.</span> <span class="title-with-parent">How Product Category Shapes Preferences Toward Global and Local Brands: A Schema Theory Perspective.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">61-81</span> <span class="volume">24</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jim.15.0110"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="446883" class="publicationstyle journalarticle"><span class="authors">Halkias G, Davvetas V, Diamantopoulos A.</span> <span class="year">2016.</span> <span class="title-with-parent">The interplay between country stereotypes and perceived brand globalness/localness as drivers of brand preference.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">3621-3628</span> <span class="volume">69</span>.<span class="issue">9</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.03.022"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="363129" class="publicationstyle journalarticle"><span class="authors">Heinberg M, Ozkaya HE, Taube M.</span> <span class="year">2016.</span> <span class="title-with-parent">A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <span class="pages">586-607</span> <span class="volume">44</span>.<span class="issue">5</span></div>
<div id="356032" class="publicationstyle journalarticle"><span class="authors">Hultman M, Yeboah-Banin AA, Formaniuk L.</span> <span class="year">2016.</span> <span class="title-with-parent">Demand- and supply-side perspectives of city branding: A qualitative investigation.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">5153-5157</span> <span class="volume">69</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.04.096"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/111042/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="328409" class="publicationstyle journalarticle"><span class="authors">Jiang H, Sun P, Liu Y, Pan M.</span> <span class="year">2016.</span> <span class="title-with-parent">Gratitude and Late Adolescents’ School Well-being: The Mediating Role of Materialism.</span> <span class="journal">Social Indicators Research.</span> <span class="pages">1363-1376</span> <span class="volume">127</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1007/s11205-015-1007-5"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/98828/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="342874" class="publicationstyle journalarticle"><span class="authors">Katsikeas CS, Leonidou CN, Zeriti A.</span> <span class="year">2016.</span> <span class="title-with-parent">Eco-friendly product development strategy: antecedents, outcomes, and contingent effects.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <span class="pages">660-684</span> <span class="volume">44</span>.<span class="issue">6</span> <a href="http://dx.doi.org/10.1007/s11747-015-0470-5"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/93390/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="356033" class="publicationstyle journalarticle"><span class="authors">Kazeminia A, Hultman M, Mostaghel R.</span> <span class="year">2016.</span> <span class="title-with-parent">Why pay more for sustainable services? The case of ecotourism.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">4992-4997</span> <span class="volume">69</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.04.069"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/111041/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="336426" class="publicationstyle journalarticle"><span class="authors">Lisboa A, Skarmeas D, Saridakis C.</span> <span class="year">2016.</span> <span class="title-with-parent">Entrepreneurial orientation pathways to performance: A fuzzy-set analysis.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">1319-1324</span> <span class="volume">69</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2015.10.099"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/91082/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="322013" class="publicationstyle journalarticle"><span class="authors">Manganari EE, Dimara E, Theotokis A.</span> <span class="year">2016.</span> <span class="title-with-parent">Greening the lodging industry: Current status, trends and perspectives for green value.</span> <span class="journal">Current Issues in Tourism.</span> <span class="pages">223-242</span> <span class="volume">19</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1080/13683500.2015.1021668"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="337815" class="publicationstyle journalarticle"><span class="authors">Musarra G, Robson MJ, Katsikeas CS.</span> <span class="year">2016.</span> <span class="title-with-parent">The Influence of Desire for Control on Monitoring Decisions and Performance Outcomes in Strategic Alliances.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">10-21</span> <span class="volume">55</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2016.02.012"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/92242/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="359236" class="publicationstyle journalarticle"><span class="authors">Najafi-Tavani S, Sharifi H, Najafi-Tavani Z.</span> <span class="year">2016.</span> <span class="title-with-parent">Market orientation, marketing capability, and new product performance: the moderating role of absorptive capacity.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">5059-5064</span> <span class="volume">69</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.04.080"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/101560/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="356011" class="publicationstyle journalarticle"><span class="authors">Palihawadana D, Oghazi P, Liu Y.</span> <span class="year">2016.</span> <span class="title-with-parent">Effects of ethical ideologies and perceptions of CSR on consumer behavior.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">4964-4969</span> <span class="volume">69</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.04.060"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/100442/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="334432" class="publicationstyle journalarticle"><span class="authors">Sarantopoulos P, Theotokis A, Pramatari K, Doukidis G.</span> <span class="year">2016.</span> <span class="title-with-parent">Shopping missions: An analytical method for the identification of shopper need states.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">1043-1052</span> <span class="volume">69</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2015.08.017"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="287549" class="publicationstyle journalarticle"><span class="authors">Saridakis C, Baltas G.</span> <span class="year">2016.</span> <span class="title-with-parent">Modeling price-related consequences of the brand origin cue: An empirical examination of the automobile market.</span> <span class="journal">Marketing Letters.</span> <span class="pages">77-87</span> <span class="volume">27</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1007/s11002-014-9304-3"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/91085/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="363083" class="publicationstyle journalarticle"><span class="authors">Saridakis C, Baltas G, Oghazi P, Hultman M.</span> <span class="year">2016.</span> <span class="title-with-parent">Motivation recipes for brand-related social media use: A Boolean–fsQCA approach.</span> <span class="journal">Psychology and Marketing.</span> <span class="pages">1062-1070</span> <span class="volume">33</span>.<span class="issue">12</span> <a href="http://dx.doi.org/10.1002/mar.20940"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/104373/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="356370" class="publicationstyle journalarticle"><span class="authors">Skarmeas D, Lisboa A, Saridakis C.</span> <span class="year">2016.</span> <span class="title-with-parent">Export performance as a function of market learning capabilities and intrapreneurship: SEM and FsQCA findings.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">5342-5347</span> <span class="volume">69</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2016.04.135"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/101111/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="334500" class="publicationstyle journalarticle"><span class="authors">Tsafarakis S, Saridakis C, Matsatsinis N, Baltas G.</span> <span class="year">2016.</span> <span class="title-with-parent">Private labels and retail assortment planning: a differential evolution approach.</span> <span class="journal">Annals of Operations Research.</span> <span class="pages">677-692</span> <span class="volume">247</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1007/s10479-015-1978-2"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/91083/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="355191" class="publicationstyle journalarticle"><span class="authors">Yeboah Banin A, Boso N, Hultman M, Souchon AL, Hughes P, Nemkova E.</span> <span class="year">2016.</span> <span class="title-with-parent">Salesperson improvisation: Antecedents, performance outcomes, and boundary conditions.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">120-130</span> <span class="volume">59</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2016.02.007"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/99631/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="329812" class="publicationstyle journalarticle"><span class="authors">Zaefarian G, Najafi Tavani Z, Henneberg SC, Naudé P.</span> <span class="year">2016.</span> <span class="title-with-parent">Do Supplier Perceptions of Buyer Fairness Lead to Supplier Sales Growth?.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">160-171</span> <span class="volume">53</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2015.07.003"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/88342/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="361843" class="publicationstyle presentation">Ou Y (2016) <i>On Customer Emotions and Loyalty Strategies</i> ISMS Marketing Science Conference. Carey Business School, Johns Hopkins University, Baltimore</div>

2015

<div id="371906" class="publicationstyle conferencepaper"><span class="authors">Saridakis C, Baltas G.</span> <span class="year">2015.</span> <span class="title">MODELING COUNTRY-OF-ORIGIN EFFECTS IN THE CAR MARKET: IMPLICATIONS FOR PRICING.</span> IDEAS IN MARKETING: FINDING THE NEW AND POLISHING THE OLD</div>
<div id="346297" class="publicationstyle fallback_"><span class="authors">Kadile V, Watson KJ, Robson M.</span> <span class="year">2015.</span> <span class="title">“Talk to Me, Not at Me”: Tips for achieving and managing collaborative communication effectively.</span> <a href="http://eprints.whiterose.ac.uk/95519/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="449517" class="publicationstyle journalarticle"><span class="authors">Banerjee S, Prabhu JC, Chandy RK.</span> <span class="year">2015.</span> <span class="title-with-parent">Indirect Learning: How Emerging-Market Firms Grow in Developed Markets.</span> <span class="journal">Journal of Marketing.</span> <span class="pages">10-28</span> <span class="volume">79</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1509/jm.12.0328"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/124104/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="322628" class="publicationstyle journalarticle"><span class="authors">Barnes BR, Leonidou CL, Siu NYM, Leonidou KN.</span> <span class="year">2015.</span> <span class="title-with-parent">Interpersonal factors as drivers of quality and performance in western-Hong Kong interorganizational business relationships.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">23-49</span> <span class="volume">23</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1509/jim.14.0008"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85228/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="446885" class="publicationstyle journalarticle"><span class="authors">Davvetas V, Sichtmann C, Diamantopoulos A.</span> <span class="year">2015.</span> <span class="title-with-parent">The impact of perceived brand globalness on consumers' willingness to pay.</span> <span class="journal">International Journal of Research in Marketing.</span> <span class="pages">431-434</span> <span class="volume">32</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.ijresmar.2015.05.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="292257" class="publicationstyle journalarticle"><span class="authors">Eisingerich AB, Chun HEH, Liu Y, Jia HM, Bell SJ.</span> <span class="year">2015.</span> <span class="title-with-parent">Why recommend a brand face-to-face but not on Facebook? How word-of-mouth on online social sites differs from traditional word-of-mouth.</span> <span class="journal">Journal of Consumer Psychology.</span> <span class="pages">120-128</span> <span class="volume">25</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1016/j.jcps.2014.05.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="363159" class="publicationstyle journalarticle"><span class="authors">Heinberg MG.</span> <span class="year">2015.</span> <span class="title-with-parent">Outbreaks of animosity against the West in China: effects on local brand consumption.</span> <span class="journal">International Marketing Review.</span> <span class="pages">514-535</span> <span class="volume">34</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1108/IMR-07-2014-0222"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="320543" class="publicationstyle journalarticle"><span class="authors">Hultman M, Kazeminia A, Ghasemi V.</span> <span class="year">2015.</span> <span class="title-with-parent">Intention to visit and willingness to pay premium for ecotourism: The impact of attitude, materialism, and motivation.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">1854-1861</span> <span class="volume">68</span>.<span class="issue">9</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2015.01.013"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="327374" class="publicationstyle journalarticle"><span class="authors">Hultman M, Skarmeas D, Oghazi P, Beheshti HM.</span> <span class="year">2015.</span> <span class="title-with-parent">Achieving tourist loyalty through destination personality, satisfaction, and identification.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">2227-2231</span> <span class="volume">68</span>.<span class="issue">11</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2015.06.002"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="429131" class="publicationstyle journalarticle"><span class="authors">Kreuzbauer R, King D, Basu S.</span> <span class="year">2015.</span> <span class="title-with-parent">The mind in the object—Psychological valuation of materialized human expression.</span> <span class="journal">Journal of Experimental Psychology: General.</span> <span class="pages">764-787</span> <span class="volume">144</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1037/xge0000080"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/141169/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="323724" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou CN, Fotiadis TA, Aykol B.</span> <span class="year">2015.</span> <span class="title-with-parent">Dynamic capabilities driving an eco-based advantage and performance in global hotel chains: The moderating effect of international strategy.</span> <span class="journal">Tourism Management.</span> <span class="pages">268-280</span> <span class="volume">50</span> <a href="http://dx.doi.org/10.1016/j.tourman.2015.03.005"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85909/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="324735" class="publicationstyle journalarticle"><span class="authors">Liu Y, Eisingerich AB, Auh S, Merlo O, Chun HEH.</span> <span class="year">2015.</span> <span class="title-with-parent">Service Firm Performance Transparency: How, When, and Why Does It Pay Off?.</span> <span class="journal">JOURNAL OF SERVICE RESEARCH.</span> <span class="pages">451-467</span> <span class="volume">18</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1177/1094670515584331"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="321488" class="publicationstyle journalarticle"><span class="authors">Mostaghel R, Oghazi P, Beheshti HM, Hultman M.</span> <span class="year">2015.</span> <span class="title-with-parent">Strategic use of enterprise systems among service firms: Antecedents and consequences.</span> <span class="journal">JOURNAL OF BUSINESS RESEARCH.</span> <span class="pages">1544-1549</span> <span class="volume">68</span>.<span class="issue">7</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2015.01.049"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="332101" class="publicationstyle journalarticle"><span class="authors">Najafi Tavani Z, Zaefarian G, Henneberg SC, Naudé P, Giroud A, Andersson U.</span> <span class="year">2015.</span> <span class="title-with-parent">Subsidiary Knowledge Development in Knowledge-Intensive Business Services: A Configuration Approach.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">22-43</span> <span class="volume">23</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jim.14.0150"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/89253/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="322405" class="publicationstyle journalarticle"><span class="authors">Najafi Tavani Z, Zaefarian G, Naudé P, Giroud A.</span> <span class="year">2015.</span> <span class="title-with-parent">Reverse Knowledge Transfer and Subsidiary Power.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">103-110</span> <span class="volume">48</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2015.03.021"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85110/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="309970" class="publicationstyle journalarticle"><span class="authors">Saridakis C, Tsafarakis S, Delias P, Baltas G, Matsatsinis N.</span> <span class="year">2015.</span> <span class="title-with-parent">Optimizing differentiation and commonality levels among models in car line-ups: An empirical application of a nature-inspired heuristic mechanism.</span> <span class="journal">Expert Systems with Applications.</span> <span class="pages">2323-2335</span> <span class="volume">42</span>.<span class="issue">5</span> <a href="http://dx.doi.org/10.1016/j.eswa.2014.11.008"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/91084/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="292801" class="publicationstyle journalarticle"><span class="authors">Theotokis A, Manganari E.</span> <span class="year">2015.</span> <span class="title-with-parent">The Impact of Choice Architecture on Sustainable Consumer Behavior: The Role of Guilt.</span> <span class="journal">JOURNAL OF BUSINESS ETHICS.</span> <span class="pages">423-437</span> <span class="volume">131</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1007/s10551-014-2287-4"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="346296" class="publicationstyle fallback_"><span class="authors">Robson M, Watson K, Kadile V, Clegg LJ.</span> <span class="year">2015.</span> <span class="title">Best in Class International Franchising: Report for the UK Retail Sector.</span> <a href="http://eprints.whiterose.ac.uk/95518/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>

2014

<div id="294543" class="publicationstyle conferencepaper"><span class="authors">Lounis S, Pramatari K, Theotokis A.</span> <span class="year">2014.</span> <span class="title">Gamification is all about fun: The role of incentive type and community collaboration.</span> ECIS 2014 Proceedings - 22nd European Conference on Information Systems</div>
<div id="280322" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou CN, Hadjimarcou JS, Lytovchenko I.</span> <span class="year">2014.</span> <span class="title-with-parent">Assessing the greenness of environmental advertising claims made by multinational industrial firms.</span> <span class="journal">Industrial Marketing Management.</span> <span class="pages">671-684</span> <span class="volume">43</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2014.02.003"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/84548/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="333381" class="publicationstyle journalarticle"><span class="authors">M. Beheshti H, Oghazi P, Mostaghel R, Hultman M.</span> <span class="year">2014.</span> <span class="title-with-parent">Supply chain integration and firm performance: an empirical study of Swedish manufacturing firms.</span> <span class="journal">Competitiveness Review.</span> <span class="pages">20-31</span> <span class="volume">24</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1108/CR-06-2013-0060"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="274042" class="publicationstyle journalarticle"><span class="authors">Najafi Tavani Z, Giroud A, Andersson U.</span> <span class="year">2014.</span> <span class="title-with-parent">The interplay of networking activities and internal knowledge actions for subsidiary influence within MNCs.</span> <span class="journal">Journal of World Business.</span> <span class="pages">122-131</span> <span class="volume">49</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1016/j.jwb.2013.02.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85111/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="281147" class="publicationstyle journalarticle"><span class="authors">Naude P, Zaefarian G, Tavani ZN, Neghabi S, Zaefarian R.</span> <span class="year">2014.</span> <span class="title-with-parent">The influence of network effects on SME performance.</span> <span class="journal">INDUSTRIAL MARKETING MANAGEMENT.</span> <span class="pages">630-641</span> <span class="volume">43</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2014.02.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85105/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="343609" class="publicationstyle journalarticle"><span class="authors">Ou YC, De Vries L, Wiesel T, Verhoef PC.</span> <span class="year">2014.</span> <span class="title-with-parent">The Role of Consumer Confidence in Creating Customer Loyalty.</span> <span class="journal">Journal of Service Research.</span> <span class="pages">339-354</span> <span class="volume">17</span>.<span class="issue">3</span> <a href="http://dx.doi.org/10.1177/1094670513513925"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="309128" class="publicationstyle journalarticle"><span class="authors">Presi C, Saridakis C, Hartmans S.</span> <span class="year">2014.</span> <span class="title-with-parent">User-generated content behaviour of the dissatisfied service customer.</span> <span class="journal">European Journal of Marketing.</span> <span class="pages">1600-1625</span> <span class="volume">48</span>.<span class="issue">9/10</span> <a href="http://dx.doi.org/10.1108/EJM-07-2012-0400"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/91086/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="277369" class="publicationstyle journalarticle"><span class="authors">Skarmeas D, Leonidou CN, Saridakis C.</span> <span class="year">2014.</span> <span class="title-with-parent">Examining the role of CSR skepticism using fuzzy-set qualitative comparative analysis.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">1796-1805</span> <span class="volume">67</span>.<span class="issue">9</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2013.12.010"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/83698/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="292800" class="publicationstyle journalarticle"><span class="authors">Vlachos PA, Panagopoulos NG, Theotokis A, Singh R, Singh RK.</span> <span class="year">2014.</span> <span class="title-with-parent">When do corporate social responsibility initiatives impact on customer-facing employees? Evidence from India and the Netherlands.</span> <span class="journal">International Journal of Human Resource Management.</span> <a href="http://dx.doi.org/10.1080/09585192.2014.934884"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="317784" class="publicationstyle journalarticle"><span class="authors">Zeriti A, Robson MJ, Spyropoulou S, Leonidou CN.</span> <span class="year">2014.</span> <span class="title-with-parent">Sustainable export marketing strategy fit and performance.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">44-66</span> <span class="volume">22</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jim.14.0063"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/84549/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>

2013

<div id="289837" class="publicationstyle conferencepaper"><span class="authors">Chan SSY.</span> <span class="year">2013.</span> <span class="title">The Relevance of Marketing Consultancy Projects for Chinese Students in Business Schools.</span> Academy of Marketing Conference</div>
<div id="265423" class="publicationstyle journalarticle"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2013.</span> <span class="title-with-parent">An empirical investigation of the impact of behavioural and psychographic consumer characteristics on car preferences: An integrated model of car type choice.</span> <span class="journal">Transportation Research Part A: Policy and Practice.</span> <span class="pages">92-110</span> <span class="volume">54</span> <a href="http://dx.doi.org/10.1016/j.tra.2013.07.007"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="306958" class="publicationstyle journalarticle"><span class="authors">Gerrath MHEE, Leenders MAAM.</span> <span class="year">2013.</span> <span class="title-with-parent">International brand strategy and mode of entry in the services sector: Lessons from the financial crisis.</span> <span class="journal">Journal of Strategic Marketing.</span> <span class="pages">48-67</span> <span class="volume">21</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1080/0965254X.2012.741610"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="251461" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Katsikeas CS, Morgan NA.</span> <span class="year">2013.</span> <span class="title-with-parent">'Greening' the marketing mix: do firms do it and does it pay off?.</span> <span class="journal">Journal of the Academy of Marketing Science.</span> <span class="pages">151-170</span> <span class="volume">41</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1007/s11747-012-0317-2"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85911/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="209354" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Leonidou LC, Coudounaris DN, Hultman M.</span> <span class="year">2013.</span> <span class="title-with-parent">Value differences as determinants of importers' perceptions of exporters' unethical behavior: The impact on relationship quality and performance.</span> <span class="journal">International Business Review.</span> <span class="pages">156-173</span> <span class="volume">22</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1016/j.ibusrev.2012.03.005"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85917/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="215602" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Fotiadis TA, Leonidou CN, Zeriti A.</span> <span class="year">2013.</span> <span class="title-with-parent">Resources and capabilities as drivers of hotel environmental marketing strategy: Implications for competitive advantage and performance.</span> <span class="journal">Tourism Management.</span> <span class="pages">94-110</span> <span class="volume">35</span> <a href="http://dx.doi.org/10.1016/j.tourman.2012.06.003"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85916/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="208729" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Kvasova O, Leonidou C, Chari S.</span> <span class="year">2013.</span> <span class="title-with-parent">Business Unethicality as an Impediment to Consumer Trust: The Moderating Role of Demographic and Cultural Characteristics.</span> <span class="journal">Journal of Business Ethics.</span> <a href="http://dx.doi.org/10.1007/s10551-012-1267-9"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="219878" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou CN, Kvasova O.</span> <span class="year">2013.</span> <span class="title-with-parent">Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior.</span> <span class="journal">European Journal of Marketing.</span> <span class="pages">525-556</span> <span class="volume">47</span>.<span class="issue">3/4</span> <a href="http://dx.doi.org/10.1108/03090561311297445"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85914/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="265422" class="publicationstyle journalarticle"><span class="authors">Saridakis C, Tsafarakis S, Baltas G, Matsatsinis N.</span> <span class="year">2013.</span> <span class="title-with-parent">Advances in market segmentation through nature-inspired intelligence methods: An empirical evaluation.</span> <span class="journal">Advances in Intelligent Systems and Computing.</span> <span class="pages">59-66</span> <span class="volume">220</span> <a href="http://dx.doi.org/10.1007/978-3-319-00569-0_8"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="252740" class="publicationstyle journalarticle"><span class="authors">Skarmeas D, Leonidou CN.</span> <span class="year">2013.</span> <span class="title-with-parent">When consumers doubt, watch out! The role of CSR skepticism.</span> <span class="journal">Journal of Business Research.</span> <span class="pages">1831-1838</span> <span class="volume">66</span>.<span class="issue">10</span> <a href="http://dx.doi.org/10.1016/j.jbusres.2013.02.004"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85913/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="255267" class="publicationstyle journalarticle"><span class="authors">Tsafarakis S, Saridakis C, Baltas G, Matsatsinis N.</span> <span class="year">2013.</span> <span class="title-with-parent">Hybrid particle swarm optimization with mutation for optimizing industrial product lines: An application to a mixed solution space considering both discrete and continuous design variables.</span> <span class="journal">Industrial Marketing Management.</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2013.03.002"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>

2012 & previous

<div id="500267" class="publicationstyle chapter"><span class="authors">Chan S.</span> <span class="year">2002.</span> <span class="title-with-parent">Sweet and Sour - The Chinese Experience of Food.</span> In: <span class="editors">Kershen AJ (eds.)</span> <span class="parent-title">Food in the Migrant Experience.</span></div>
<div id="77243" class="publicationstyle chapter"><span class="authors">Duke RC.</span> <span class="year">1995.</span> <span class="title-with-parent">Amstrad.</span> In: <span class="editors">Jobber D; Principles; Marketing PO (eds.)</span> <span class="parent-title">Principles and Practice of Marketing.</span></div>
<div id="156455" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Matsatsinis N, Saridakis C, Tsafarakis S.</span> <span class="year">2011.</span> <span class="title">A combined experimental and evolutionary method for optimal store type diversification.</span> American Marketing Assocation Summer Marketing Educators’ Conference: Enhancing Knowledge Development in Marketing</div>
<div id="156444" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2008.</span> <span class="title">Brand and segment heterogeneity: implications for car prices..</span> Proceedings of the Academy of Marketing Conference</div>
<div id="156448" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2009.</span> <span class="title">A model for the empirical determination of heterogeneous and heteroscedastic preferences in conjoint experiments.</span> Proceedings of the Academy of Marketing Conference</div>
<div id="156450" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2009.</span> <span class="title">Car marques and car models: the dual structure of brand names and their pricing implications in the automobile market..</span> Proceedings of the 38th European Marketing Academy Conference</div>
<div id="156454" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2010.</span> <span class="title">A Unified Framework for Dealing with Preference and Variance Heterogeneity in Conjoint Experiments.</span> Proceedings of the German-French-Austrian Conference on Quantitative Marketing</div>
<div id="156453" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C, Tsafarakis S.</span> <span class="year">2010.</span> <span class="title">Introducing evolutionary modeling to strategic retail decisions: Optimal diversification of store portfolios through genetic algorithms.</span> Proceedings of the European Marketing Academy Conference</div>
<div id="156460" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C, Tsafarakis S, Matsatsinis N.</span> <span class="year">2011.</span> <span class="title">A Nature-inspired Approach to Retail Strategy: Introducing Swarm Intelligence to Store Type Portfolio Management.</span> Proceedings of the Summer Marketing Educators’ Conference, American Marketing Association</div>
<div id="156458" class="publicationstyle conferencepaper"><span class="authors">Baltas G, Saridakis C, Tsafarakis S, Matsatsinis N.</span> <span class="year">2011.</span> <span class="title">Using partcle swarm optimization to design optimal product lines.</span> Proceedings of the European Marketing Academy Conference</div>
<div id="500270" class="publicationstyle conferencepaper"><span class="authors">Chan S.</span> <span class="year">1996.</span> <span class="title">The Overseas Chinese Family Business - Food for Thought for the Second Generation?.</span> British Academy of Management Annual Conference</div>
<div id="500266" class="publicationstyle conferencepaper"><span class="authors">Chan S.</span> <span class="year">2007.</span> <span class="title">Balancing the ‘Yin’ and the ‘Yang’ – the transformation and diversification of Chinese family businesses in Britain.</span> International Colloquium on Ethnic Entrepreneurship and Management <a href="http://eprints.whiterose.ac.uk/147544/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="500268" class="publicationstyle conferencepaper"><span class="authors">Chan S, Janjuha-Jivraj S.</span> <span class="year">2000.</span> <span class="title">Successional Issues in Ethnic Family Businesses - Blessing or Burden?.</span> Small Business and Enterprise Development Conference</div>
<div id="500269" class="publicationstyle conferencepaper"><span class="authors">Chan S, Pang CL.</span> <span class="year">1998.</span> <span class="title">Understanding Entrepreneurial Strategies of the Second Generation European Chinese.</span> Institute of Small Business Affairs National Small Firms Policy & Research Conference</div>
<div id="63608" class="publicationstyle conferencepaper"><span class="authors">Duke RC.</span> <span class="year">1996.</span> <span class="title">Buyer-Supplier Relationships in UK Grocery Retailing.</span> Paper given at the 3rd International Conference on Recent Advances in Retailing and Services Science June 22-25</div>
<div id="157863" class="publicationstyle conferencepaper"><span class="authors">Najafi Tavani Z, Giroud A, Andersson U.</span> <span class="year">2011.</span> <span class="title">A subsidiary’s influence within the federative MNC: The case of multinational KIBS firms.</span> 2011 European International Business Academy (EIBA) Conference <a href="http://eprints.whiterose.ac.uk/85106/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="156446" class="publicationstyle conferencepaper"><span class="authors">Saridakis C.</span> <span class="year">2008.</span> <span class="title">A Hybrid Conjoint Model for the Identification of the UK Supermarket Choice Determinants..</span> Proceedings of the Academy of Marketing Conference</div>
<div id="156439" class="publicationstyle conferencepaper"><span class="authors">Saridakis C, Solgaard HS.</span> <span class="year">2006.</span> <span class="title">A Hierarchical Bayes Conjoint Model for Measuring Consumers’ Trade-Off Among Attributes of Supermarket Formats..</span> Proceedings of the 13th Conference on Recent Advances in Retailing & Services Science</div>
<div id="150138" class="publicationstyle journalarticle"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2009.</span> <span class="title-with-parent">Brand-name effects, segment differences, and product characteristics: an integrated model of the car market..</span> <span class="journal">Journal of Product and Brand Management.</span> <span class="pages">143-151</span> <span class="volume">18</span>.<span class="issue">2</span></div>
<div id="149585" class="publicationstyle journalarticle"><span class="authors">Baltas G, Saridakis C.</span> <span class="year">2010.</span> <span class="title-with-parent">Measuring brand equity in the car market: a hedonic price analysis.</span> <span class="journal">J OPER RES SOC.</span> <span class="pages">284-293</span> <span class="volume">61</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1057/jors.2008.159"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="253108" class="publicationstyle journalarticle"><span class="authors">Baltas G, Tsafarakis S, Saridakis C, Matsatsinis N.</span> <span class="year">2012.</span> <span class="title-with-parent">Biologically Inspired Approaches to Strategic Service Design: Optimal Service Diversification Through Evolutionary and Swarm Intelligence Models.</span> <span class="journal">Journal of Service Research.</span> <a href="http://dx.doi.org/10.1177/1094670512468215"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="124486" class="publicationstyle journalarticle"><span class="authors">Barnes BR, Leonidou LC, Siu NYM, Leonidou CN.</span> <span class="year">2010.</span> <span class="title-with-parent">Opportunism as the Inhibiting Trigger for Developing Long-Term-Oriented Western Exporter-Hong Kong Importer Relationships.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">35-63</span> <span class="volume">18</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1509/jimk.18.2.35"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85918/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="157637" class="publicationstyle journalarticle"><span class="authors">Barnes BR, Siu NYM, Yu QL, Chan SSY.</span> <span class="year">2009.</span> <span class="title-with-parent">Exploring cosmetics advertising in southern China An investigation of Hong Kong and Shenzhen.</span> <span class="journal">INT J ADVERT.</span> <span class="pages">369-393</span> <span class="volume">28</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.2501/S0265048709200606"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="136477" class="publicationstyle journalarticle"><span class="authors">Beheshti HM, Hultman M, Jung ML, Opoku RA, Salehi-Sangari E.</span> <span class="year">2007.</span> <span class="title-with-parent">Electronic supply chain management applications by Swedish SMEs.</span> <span class="journal">ENTERP INFORM SYST.</span> <span class="pages">255-268</span> <span class="volume">1</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1080/17517570701273221"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="500265" class="publicationstyle journalarticle"><span class="authors">Chan S.</span> <span class="year">1997.</span> <span class="title-with-parent">Migration, Cultural Identity and Assimilation Effects on Entrepreneurship for the Overseas Chinese in Britain.</span> <span class="journal">Asia Pacific Business Review.</span> <span class="pages">211-222</span> <span class="volume">3</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1080/13602389700000050"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="500272" class="publicationstyle journalarticle"><span class="authors">Chan S.</span> <span class="year">1997.</span> <span class="title-with-parent">Oxford's South Asians as the entrepreneurial middle class?.</span> <span class="journal">Asia Pacific Business Review.</span> <span class="pages">97-102</span> <span class="volume">4</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1080/13602389812331288224"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="500263" class="publicationstyle journalarticle"><span class="authors">Chan S.</span> <span class="year">1999.</span> <span class="title-with-parent">The Chinese learner – a question of style.</span> <span class="journal">Education + Training.</span> <span class="pages">294-305</span> <span class="volume">41</span>.<span class="issue">6/7</span> <a href="http://dx.doi.org/10.1108/00400919910285345"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="429166" class="publicationstyle journalarticle"><span class="authors">Duke R.</span> <span class="year">1991.</span> <span class="title-with-parent">Post‐saturation competition in UK grocery retailing.</span> <span class="journal">Journal of Marketing Management.</span> <span class="pages">63-75</span> <span class="volume">7</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1080/0267257X.1991.9964140"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="429167" class="publicationstyle journalarticle"><span class="authors">Duke RC.</span> <span class="year">1989.</span> <span class="title-with-parent">A Structural Analysis of the UK Grocery Retail Market.</span> <span class="journal">British Food Journal.</span> <span class="pages">17-22</span> <span class="volume">91</span>.<span class="issue">5</span> <a href="http://dx.doi.org/10.1108/EUM0000000002297"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="23484" class="publicationstyle journalarticle"><span class="authors">Duke RC.</span> <span class="year">1992.</span> <span class="title-with-parent">Structural Changes in UK Grocery Retailing.</span> <span class="journal">British Food Journal.</span> <span class="pages">18-23</span> <span class="volume">94</span>.<span class="issue">2</span></div>
<div id="88205" class="publicationstyle journalarticle"><span class="authors">Duke RC.</span> <span class="year">1993.</span> <span class="title-with-parent">European New Entry into UK Grocery Retailing.</span> <span class="journal">International Journal of Retail & Distribution Management.</span> <span class="pages">35-39</span> <span class="volume">21</span>.<span class="issue">1</span> <a href="http://eprints.whiterose.ac.uk/339/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="92208" class="publicationstyle journalarticle"><span class="authors">Duke RC.</span> <span class="year">1998.</span> <span class="title-with-parent">A Model of Buyer-Supplier Interaction in UK Grocery Retailing.</span> <span class="journal">Journal of Retailing and Consumer Services.</span> <span class="pages">93-103</span> <span class="volume">5</span>.<span class="issue">2</span></div>
<div id="37571" class="publicationstyle journalarticle"><span class="authors">Hultman M, Katsikeas CS, Robson MJ.</span> <span class="year">2011.</span> <span class="title-with-parent">Export promotion strategy and performance: The role of international experience.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">17-39</span> <span class="volume">19</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jim.11.0022"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="440830" class="publicationstyle journalarticle"><span class="authors">Hultman M, Opoku RA, Salehi‐Sangari E, Oghazi P, Thong Bui Q.</span> <span class="year">2008.</span> <span class="title-with-parent">Private label competition: the perspective of Swedish branded goods manufacturers.</span> <span class="journal">Management Research News.</span> <span class="pages">125-141</span> <span class="volume">31</span>.<span class="issue">2</span> <a href="http://dx.doi.org/10.1108/01409170810846849"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="15634" class="publicationstyle journalarticle"><span class="authors">Hultman M, Robson MJ, Katsikeas CS.</span> <span class="year">2009.</span> <span class="title-with-parent">Export product strategy fit and performance: An empirical investigation.</span> <span class="journal">Journal of International Marketing.</span> <span class="pages">1-23</span> <span class="volume">17</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1509/jimk.17.4.1"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="209354" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Leonidou LC, Coudounaris DN, Hultman M.</span> <span class="year">2013.</span> <span class="title-with-parent">Value differences as determinants of importers' perceptions of exporters' unethical behavior: The impact on relationship quality and performance.</span> <span class="journal">International Business Review.</span> <span class="pages">156-173</span> <span class="volume">22</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1016/j.ibusrev.2012.03.005"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a> <a href="http://eprints.whiterose.ac.uk/85917/"><img src="https://production2.leeds.ac.uk/jaducdn//images/whiterose.png"></a></div>
<div id="139083" class="publicationstyle journalarticle"><span class="authors">Leonidou CN, Leonidou LC.</span> <span class="year">2011.</span> <span class="title-with-parent">Research into environmental marketing/management: a bibliographic analysis.</span> <span class="journal">EUR J MARKETING.</span> <span class="pages">68-103</span> <span class="volume">45</span>.<span class="issue">1-2</span> <a href="http://dx.doi.org/10.1108/03090561111095603"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="164372" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou C, Kvasova O.</span> <span class="year">2010.</span> <span class="title-with-parent">Antecedents and outcomes of consumer environmentally friendly attitude and behaviour.</span> <span class="journal">Journal of Marketing Management.</span> <span class="pages">1319-1344</span> <span class="volume">26</span>.<span class="issue">13/14</span> <a href="http://dx.doi.org/10.1080/0267257X.2010.523710"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="201717" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou CN.</span> <span class="year">2009.</span> <span class="title-with-parent">Rational versus emotional appeals in newspaper advertising: Copy, art, and layout differences.</span> <span class="journal">Journal of Promotion Management.</span> <span class="pages">522-546</span> <span class="volume">15</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1080/10496490903281353"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="139355" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Leonidou CN, Palihawadana D, Hultman M.</span> <span class="year">2011.</span> <span class="title-with-parent">Evaluating the green advertising practices of international firms: a trend analysis.</span> <span class="journal">INT MARKET REV.</span> <span class="pages">6-33</span> <span class="volume">28</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1108/02651331111107080"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="155744" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Palihawadana D, Chari S, Leonidou CN.</span> <span class="year">2011.</span> <span class="title-with-parent">Drivers and outcomes of importer adaptation in international buyer-seller relationships.</span> <span class="journal">J WORLD BUS.</span> <span class="pages">527-543</span> <span class="volume">46</span>.<span class="issue">4</span> <a href="http://dx.doi.org/10.1016/j.jwb.2010.10.013"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="113687" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Spyropoulou S, Leonidou C, Reast JD.</span> <span class="year">2006.</span> <span class="title-with-parent">An integrated framework of newspaper advertising: A longitudinal analysis.</span> <span class="journal">Journal of Marketing Management.</span> <span class="pages">759-797</span> <span class="volume">22</span>.<span class="issue">7/8</span> <a href="http://dx.doi.org/10.1362/026725706778612185"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
<div id="124487" class="publicationstyle journalarticle"><span class="authors">Leonidou LC, Talias MA, Leonidou CN.</span> <span class="year">2008.</span> <span class="title-with-parent">Exercised power as a driver of trust and commitment in cross-border industrial buyer-seller relationships.</span> <span class="journal">IND MARKET MANAG.</span> <span class="pages">92-103</span> <span class="volume">37</span>.<span class="issue">1</span> <a href="http://dx.doi.org/10.1016/j.indmarman.2007.08.006"><img src="https://production2.leeds.ac.uk/jaducdn//images/doi.png"></a></div>
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