Results 1 to 5 of 31 in Global and Strategic Marketing Research Centre

Maurice Keyworth building at night

The Research Excellence Framework (REF) 2021 results have been announced, deeming 90% of the Business School’s submitted research as either ‘world-leading’ or ‘internationally excellent’ overall.

Maximilian Gerrath

Featured in several bulletins on Greatest Hits Radio, Dr Gerrath has spoken about the exploitation of the younger generation by so-called social media influencers.

Peter Howley

On 27 April, Professor Peter Howley, a professor of economics and behavioural science, was quoted in an article published by The New York Times.

Maurice Keyworth Building at night

Working with Jaideep Prabhu and Rajesh Chandy, Dr Banerjee’s paper on ‘indirect learning’ abroad by firms in developing markets was named winner of the 2022 Excellence in Global Marketing Association.

Leeds city at night

In March, Museum-iD magazine published an article featuring Business School research on corporate sponsorship and public confidence.