News
Museums and cultural institutes: Corporate sponsorship and public confidence
In March, Museum-iD magazine published an article featuring Business School research on corporate sponsorship and public confidence.
MA Advertising and Design student wins opportunity to work with a Dragon
Olivia Duff (MA Advertising and Design), was part of the winning team at this year’s Two+Two Event, which sees students work alongside industry mentors from creative agencies on a live brief.
Board of Trustees appointment for Sally Chan
Senior Teaching Fellow in Marketing, Sally Chan, joins the History of Advertising Trust’s (HAT) Board of Trustees.
Dr Angela Carroll discusses celebrity endorsements on BBC Radio 4
On the 10th of January, Associate Professor of Marketing, Angela Carroll, spoke to historian Greg Jenneron BBC Radio 4 about the power of celebrity endorsement.
Finding real-world answers to the real-world problems
In an article published by the Yorkshire Post on 19 November, Executive Dean Professor Julia Bennell discusses the role our researchers are playing in response to the pandemic.