Digitilization SIG Simulcast Event hosted at Leeds on 21 February 2024

Dr David Schulzmann has co-organised the global and hosted the local Academy of International Business (AIB) Digitalization Shared Interest Group (SIG) Kick-off event at LUBS.

Dr David Schulzmann has co-organised the global Academy of International Business (AIB) Digitalization Shared Interest Group (SIG) Kick-off event, which took place on 21 February 2024, including hosting the local event at the Leeds University Business School (LUBS). The global event had more than 270 local and online attendees across 20 different location with the aim of ‘capacity building’ on digitalization in International Business. The local event was supported by presentations from Professor Marina Papanastassiou from LUBS and Professor Rudolf Sinkovics from the University of Glasgow.

Dr David Schulzmann is a Lecturer in International Business at Leeds University Business School, University of Leeds. He is a Vice Chair of the AIB Digitalization SIG and an active researcher in the field of international business, particularly in the area of digitalization.