China Fashion Now: Inside China’s Fashion Industry

Professor Natascha Radclyffe-Thomas will talk about the past, present and future of China’s key fashion city Shanghai, and consider China’s potential role in a sustainable future for fashion.

This event has now been cancelled.

The scale of China’s fashion footprint in textile and fashion production and consumption has enormous implications for the future of fashion. The talk will also discuss how the industry and consumers are responding to the challenges and opportunities of sustainable fashion.

More about the speaker

Professor in Marketing and Sustainable Business at the British School of Fashion, Natascha Radclyffe-Thomas is a National Teaching Fellow, Vice Chair of The Costume Society and Editor-in-Chief for Bloomsbury Fashion Business Case Studies. Natascha’s cross-disciplinary research spans creative industries practice; sustainable fashion; social enterprise and responsible business; cultural heritage, consumer behaviour and international fashion marketing.

Natascha has extensive experience teaching in Europe, Asia and North America and is an award-winning case study author and co-author of Fashion Management: A Strategic Approach (Palgrave Macmillan). Natascha has presented at conferences internationally and her publications have appeared in journals including the Journal of Fashion Management and Psychology Aesthetics Creativity and the Arts.

Natascha is a contributor to industry and media pieces on fashion business and consumer behaviour including for the BBC, SHOWstudio and The Ellen MacArthur Foundation.

Visit the Business Confucius Institute website for the event schedule.