Webinar: How gamification can enhance a customer experience
- Date: Tuesday 10 March 2020, 13:00 – 14:00
- Location: Online
- Type: Online, Alumni
- Cost: Free
This free online webinar is open to University of Leeds alumni, students and staff members.
Gamification is a way of bringing elements of gameplay into other areas of activity, typically online marketing, to encourage engagement with a product or service. Incorporating new, interactive and engaging elements into your marketing can generate positive engagement with your consumers.
In this Webinar, Pete Jenkins will show examples of gamifying marketing to inspire you on new, creative ideas that will wow your consumers. He will help you understand how gamification works and how to start applying it.
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About the speaker
Pete Jenkins is an international authority on gamification, a lifelong gamer, successful entrepreneur and a lecturer. As CEO of Gamification+ Ltd he mentors and trains companies worldwide on the use of gamification to solve business challenges. Gamification+ won the Board of Trade Award from the UK's Department of International Trade in January 2019. He is an Ambassador for GamFed whose aim is to spread best practices within and support the gamification industry and also chair of Gamification Europe, the annual conference for Gamification practitioners.