Published paper success leads to international collaboration
Professor Surender Munjal to collaborate with a prominent French think tank.
Professor of International Business and Management, Surender Munjal has been invited by La Fabrique de l'Exportation, to share managerial recommendations of his paper “Marketplace Platforms as game changers: Internationalization of smaller enterprises”, recently published in the Journal of International Management.
The paper explores how platforms mitigate SEs' resource poverty, provide access to non-location-bound assets, and enable their internationalization.
Access the article for free until June 25 2023.