Managerial Behaviour in Revenue Management

We were delighted to host Professor Meng Li for a seminar titled - Managerial Behaviour in Revenue Management.

As part of the TOSCA seminar series.His engaging presentation covered three papers on Managerial regret in inventory pricing, Mental accounting in capacity allocation, and Anchoring in personalised pricing. Together, these works demonstrated how behavioural frictions— regret, mental accounting, and anchoring—systematically influence revenue management decisions.

We sincerely appreciate his time and the valuable insights he shared.