BSc International Business and Marketing 2017

Key facts

UCAS Code:
N1N5
Duration:
3 years full time
Typical A Level offer:
AAA Full entry requirements.
UK/EU fees:
See fees section below
International fees:
£17,500 (per year)
Study abroad:
Yes
Work placement:
Yes
View previous year of entry
Overview

Accredited by the Institute of Export and approved by the Chartered Institute of Marketing, this course gives you in-depth understanding of the core concepts, practices and techniques of conducting business across national borders with a focus on marketing-related activities.

Drawing on the specialist expertise of the Centre for International Business at the University of Leeds (CIBUL), one of the world's leading research centres, you’ll explore entrepreneurship, organisational behaviour and the challenges of managing across cultures. You’ll also learn about the principles of marketing and marketing strategy, as well as consumer behaviour and the marketing research which provides these insights.

Our teaching and research in International Business are ranked 3rd in the world by the 2015 Financial Times Masters in Management rankings, meaning you will study among leading academics to gain the knowledge and skills to thrive in your future career.

This course is also approved by the Chartered Institute of Marketing, giving you entry to the CIM Certificate in Professional Marketing.

Accreditation

Our International Business degrees are accredited by the Institute of Export, which allows you to acquire an exporting qualification after your studies and strengthens your job prospects in international trade.

Course content

Our degrees have a modular structure. This means that compulsory modules provide you with the core knowledge and skills that you need, while optional and discovery modules allow you to shape your course to suit your personal interests and career aspirations.

Year 1 gives you a firm grounding in international business, and puts this into the context of entrepreneurship, organisational behaviour and economics. At the same time, you’ll learn the basic principles and concepts in marketing and how they are applied in different sectors and situations.

In the following year you’ll learn more about research methods in international business and the challenges and strategies related to managing across cultures and countries. In marketing, compulsory modules will give you an understanding of consumer behaviour and the marketing research which helps organisations to reach their target audiences more effectively.

During your final year, you’ll engage with some of the very latest research in international business and develop your knowledge of international strategic management. Compulsory modules will also build your knowledge of marketing strategy and promotional management, as well as the challenges and opportunities of marketing on an international level. The course culminates with an independently-researched dissertation on an international business topic of your choice, which showcases the knowledge and skills you’ve acquired.

Course structure

These are typical modules/components studied and may change from time to time. Read more in our Terms and conditions.

Year 1
  • Compulsory modules

  • Personal Tutorials for Marketing20 credits
  • Principles of International Business20 credits
  • Global Entrepreneurship10 credits
  • Organisational Behaviour20 credits
  • Fundamentals of Marketing20 credits
  • Economics for Management20 credits
Year 2
  • Compulsory modules

  • Consumer Behaviour20 credits
  • Cross-Cultural Management20 credits
  • Research Methods in International Business20 credits
  • Marketing Research20 credits
  • Managing International Business20 credits
  • Optional modules

  • From Study to Work10 credits
Year 3
  • Compulsory modules

  • International Marketing10 credits
  • International Business Dissertation40 credits
  • Advertising and Promotional Management10 credits
  • Contemporary Research Topics in International Business10 credits
  • Marketing Strategy20 credits
  • International Strategic Management20 credits

For more information on typical modules, read International Business and Marketing BSc in programme catalogue

Broadening your academic horizons

At Leeds we want you to benefit from the depth and breadth of the University's expertise, to prepare you for success in an ever-changing and challenging world. This course gives you the opportunity to broaden your learning by studying discovery modules. Find out more on the Broadening webpages.

Learning and teaching

You’ll be taught using a range of methods including lectures, tutorials, seminars and workshops. The rest of your time will be spent in independent learning, which allows you to develop your skills in research and analysis. Our Virtual Learning Environment will help to support your studies: it’s a central place where you can find all the information and resources for the School, your programme and modules.

You’ll also benefit from dedicated academic counselling from your Head of Year, a lecturer in your subject area who will meet you individually suring the year and act as a personal tutor.

Assessment

We use a variety of assessment methods to help you develop a range of transferable skills that you’ll need in professional life, These are likely to include coursework, exams, oral presentations, group reports and dissertations.

Entry requirements, fees and applying

Entry requirements

A-levels:

AAA

GCSE:

Mathematics grade B and English Language grade B or equivalent, or an appropriate English language qualification.

Read more about UK and Republic of Ireland accepted qualifications for this course.

Alternative Qualifications

Access to HE Diploma

We consider the Access to Higher Education Diploma to be suitable for mature UK/EU applicants (21+) who have been out of full-time education and have had no previous access to higher education. Applicants must complete a Business-related diploma of 60 credits with 45 credits at level 3. At least 30 level 3 credits must be at Distinction and 15 at Merit. All applicants taking this qualification will be interviewed.

BTEC

We will consider BTEC qualifications alongside academic A-levels. Read more about our BTEC entry requirements.

Cambridge Pre-U

D3,D3,M1, excluding the Cambridge Pre-U certificate in Global Perspectives and Independent Research.

International Baccalaureate

35 overall (17 higher), including 5 in Mathematics at studies, standard or higher level and English at standard or higher level. For those candidates who meet our Mathematics and English requirements through another qualification, 5 points will not be required within the IB Diploma. We are unable to accept Literature and Performance in place of English.

Irish Highers (Leaving Certificate)

AAAAAA. Mathematics and English Language will be accepted at ordinary level on a grade for grade basis.

Scottish Highers / Advanced Highers

AAAAAA OR AAABB (A at advanced level) OR AABBB (AA at advanced level) OR AAA at advanced level. Intermediate 2 / National 5 Mathematics and English are acceptable in lieu of GCSE requirements on a grade for grade basis.

Alternative entry

We’re committed to identifying the best possible applicants, regardless of personal circumstances or background.

Access to Leeds is an alternative admissions scheme which accepts applications from individuals who might be from low income households, in the first generation of their immediate family to apply to higher education, or have had their studies disrupted.

Find out more about Access to Leeds and alternative admissions.

International

We accept a range of international equivalent qualifications.

Foundation year

If you have the ability to study for a degree but don’t have the qualifications to enter directly to level one, you might consider studying a foundation year. We have formal links with the following foundation year programmes:

University of Leeds International Foundation Year (IFY)

Northern Consortium of UK Universities (NCUK)

Study Group Leeds International Study Centre (LISC)

If you are applying from an alternative foundation year provider, please contact our admissions team to find out if your qualification is suitable for entry to our courses.

English language requirements

IELTS 6.5 overall, with no less than 6.0 in any component. For other English qualifications, read English language equivalent qualifications.

International students who do not meet the English language requirements for the programme may be able to study an English for Academic Purposes pre-sessional course with a progression route to the degree programme. For information and entry requirements, read Pre-sessional programmes.

How to apply

Apply to this course through UCAS. The institution code for the University of Leeds is L23. Check the deadline for applications on the UCAS website.

The deadline for international students to apply to Leeds University Business School courses is 30 June.

International students apply through UCAS in the same way as UK/EU students. Our network of international representatives can help you with your application. If you’re unsure about the application process, contact the admissions team for help.

Read about visas, immigration and other information in International students. We recommend that international students apply as early as possible to ensure that they have time to apply for their visa.

Admissions policy

Leeds University Business School Undergraduate Admissions Policy 2017

Fees

UK/EU: See fees section below

International: £17,500 (per year)

For UK and non-UK EU students starting in 2017, the fee for 2017/18 will be £9,250, subject to parliamentary approval of changes to higher education funding. We anticipate that we will be able to confirm the 2017 fee in October. 

The fee may increase in future years of your course, as permitted by law. 

Read more about undergraduate fees and the impact of the EU referendum on fee status

If you take a study abroad or work placement year, you’ll pay a reduced tuition fee during this period. For more information, see Study abroad and work placement tuition fees and loans.

Read more about paying fees and charges.

Additional cost information

There may be additional costs related to your course or programme of study, or related to being a student at the University of Leeds. Read more about additional costs

Scholarships and financial support

If you have the talent and drive, we want you to be able to study with us, whatever your financial circumstances. There is help for students in the form of loans and non-repayable grants from the University and from the government. Find out more in our Undergraduate funding overview.

We also offer the Peter J. Buckley Achievement Scholarship scheme specifically for International Business students who achieve 480 UCAS points or more from selected qualifications. Visit our Business School Scholarships page for details.

Career opportunities

Whether your career aspirations lie with government departments, consultancy firms, small and medium-sized enterprises or large multinational enterprises, this course will give you a vital understanding of the challenges, opportunities and processes of international business.

As this degree is just being launched for 2013 entry we do not have any graduate destinations available for you yet. However, this programme is designed to prepare you for roles in a range of international business settings, with emphasis placed on export management, supply chain management, purchasing, foreign market analysis, and a variety of marketing management positions.

Find out more about Careers and Employability in Leeds University Business School

Careers support

You will be supported throughout your studies by a dedicated employability team in the Business School who will help you develop and demonstrate the professional skills and experience that top employers are looking for through one-to-one support, workshops and lectures from employers such as L’Oréal and Unilever.

The team also works with a large network of experienced professionals from companies such as HSBC, M&S and KPMG, who take part in our innovative Nurturing Talent Mentor Scheme. With around 140 places available, this scheme offers Business School students the chance to receive free one-to-one advice and mentoring for a year during their studies.

In addition, Leeds University Business School students also have full access to the University Careers Centre and Centre for Enterprise and Entrepreneurial Studies. Leeds for Life is our unique approach to helping you make the most of University by supporting your academic and personal development. Find out more at the Leeds for Life website.

Placement opportunities

Study abroad

On this course you have the opportunity to apply to spend time abroad, usually as an extra academic year. The University has partnerships with more than 400 universities worldwide and popular destinations for our students include Europe, the USA, Canada, Australia, New Zealand, Singapore, Hong Kong, South Africa and Latin America.


Read more about Study Year Abroad

Year in industry

Practical work experience can help you decide on your career and improve your employability. On this course you have the option to apply to spend a year on placement with organisations across the public, private and voluntary sectors, in the UK or overseas.

Read more about the Year in Industry

Year in enterprise

EU students with a viable business plan have the opportunity to apply for a year in enterprise as part of this course. During this year you will start your own business with support from the University including advice, office space and living costs allowance.

Read more about the Year in Enterprise

The Business School is very diverse and has both national and international students, making the academic environment more global by combining knowledge and culture from different countries.

Natalia Heras Otero, Spain
BSc International Business and Marketing
View full profile

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