News

Results 1 to 5 of 18 in Global and Strategic Marketing Research Centre

People wearing masks

Dr Aulana Ulqinaku featured in Psychology Today on 6 April 2021, in an article discussing her recently published research on the impact of heroes on our ability to cope with mortality threats.

Vasileios (Bill) Davvetas

Associate Professor of Marketing, Vasileios (Bill) Davvetas, was a double award-winner in the Literati Awards 2020 from Emerald’s International Marketing Review.

Close of a person using a phone to post to social media

Dr Sourindra Banerjee's research into improvised marketing and its potential for higher brand engagement has featured in blogs by INSEAD France and Imperial College Business School.

Photograph of a city skyline

A series of webinars hosted by Leeds University Business School. 

Amber sunset with a wind turbine in the background

Dr Shankha Basu’s research has been referenced in Psychology Today, in an article discussing the connection between global identity and a sense of personal responsibility towards the environment.