News

Results 1 to 5 of 24 in Global and Strategic Marketing Research Centre

Julia Bennell

In an article published by the Yorkshire Post on 19 November, Executive Dean Professor Julia Bennell discusses the role our researchers are playing in response to the pandemic.

Close up image of plastic bottles

We are proud to announce that an initiative designed to embed sustainability in the curriculum has been awarded Best Campaign Supporting Sustainability in the Net Natives Think Student Awards.

Shankha Basu, Associate Professor of Marketing

Shankha Basu, Associate Professor of Marketing, has been quoted across international press on Facebook's planned rebrand.

Leeds city at night

We warmly invite you to attend the Digital Series as part of Leeds Digital Festival 21, comprising five webinars designed to enhance your digital knowledge and deliver practical solutions for business

Improvised Marketing Interventions paper word cloud in shape of twitter logo

A paper authored by Dr Sourindra Banerjee published in the Journal of Marketing has won the 2020 AMA TechSIG-Lazaridis Prize for Best Paper for Research on the Practice of Marketing.