7th Industrial Marketing Management Summit to take place January 2024
We are excited to announce that the 7th Industrial Marketing Management Summit will be held from 9-12 January 2024 at Leeds University Business School, University of Leeds, UK.
Industrial Marketing Management (IMM) is the leading outlet for theoretical, empirical, and case-based research geared to the needs of marketing scholars and practitioners researching and working in industrial and business-to-business markets. The journal’s global reach is evidenced by the fact that international scholars and practitioners from all regions of the globe share their latest findings for improving effectiveness and efficiency of industrial markets. This comprehensive approach has helped to keep readers abreast of the timeliest research and practice necessary for better marketing decisions and strategy in global industrial and business-to-business markets.
The 7th Industrial Marketing Management Summit aims to continue the tradition of fostering debate, sharing cutting-edge research, and advancing the effectiveness and efficiency of industrial markets. The summit will feature recent advancements in theory and practice within global industrial and business-to-business marketing. Building upon the success of previous summits and the rich legacy of IMM, this event promises engaging discussions, thought leadership, and practical solutions. We are excited to introduce several new elements this year, including a doctoral summit, as well as an academic-practitioner event.
The doctoral summit will feature doctoral dissertation research in industrial and business-to-business marketing topics. Selected students will have the opportunity to work with a mentor from among the senior faculty in attendance, as well as to present their work at the doctoral summit and obtain valuable feedback. Attendees at the doctoral summit also can look forward to a series of talks covering a wide range of topics.
Additionally, on the morning of Wednesday 10 January, an academic-practitioner event will bring together industry experts to share insights into the challenges and opportunities posed by the industry 4 revolution.
An informal get-together is scheduled for the evening of Wednesday 10 January 2024. Registration for the IMM summit will commence on Thursday 11 January and will continue through Friday 12 January. One dinner (Thursday) and two lunches (Thursday and Friday) are included in the conference fee. An award ceremony featuring the best doctoral paper and the best conference paper will take place during the gala dinner on Thursday 11 January. We will complete the final programme once it is clear which papers have been accepted. The final program will include details about the conference fee, address of venue, etc.
Deadline for paper submission is November 10, 2023. Please send the paper to Ghasem Zaefarian (g.zaefarian@leeds.ac.uk) and Zhaleh Najafi Tavani (Z.NajafiTavani@leeds.ac.uk) and cc’ed the IMM editors Adam Lindgreen (adli.marktg@cbs.dk) and Anthony Di Benedetto (tonyd12345@icloud.com). Following the conference, and as in past years, authors of selected papers will be invited to submit to a special issue of IMM.
We look forward to your participation in the 7th Industrial Marketing Management Summit in Leeds at the border side of beautiful Yorkshire Dales and Peak District National Park.
Conference academic leads
Ghasem Zaefarian
Associate Professor of Marketing
Associate Editor, IMM
Zhaleh Najafi Tavani
Associate Professor of Marketing
Adam Lindgreen
Professor of Marketing
Co-Editor-in-Chief
IMM
Anthony Di Benedetto
Professor of Marketing
Co-Editor-in-Chief
IMM
The University of Leeds can easily be reached through the Leeds Bradford airport (a short 20 minutes trip by taxi) or Manchester airport (a 90 minutes direct train from airport to Leeds as well as on motorway M62). For more information, please do not hesitate to contact G.Zaefarian@Leeds.ac.uk.
