Before starting my PhD studies, I completed my Master's degree in Evaluation at Tianjin University and Bachelor's degree in Accounting at Zhengzhou University.
Channel Management; Supply Chain Relationship; Leadership
- M.S. in Evaluation, College of Management and Economics, Tianjin University
- B.S. in Accounting with a Minor in Finance, School of Business, Zhengzhou University
Research groups and institutes
- Global and Strategic Marketing Research Centre