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Robert Duke

Robert Duke

  • Position: Associate Professor of Marketing Practice
  • Areas of expertise: General marketing; marketing strategy; Markstrat strategic marketing simulation
  • Email: R.C.Duke@lubs.leeds.ac.uk
  • Phone: +44(0)113 343 2623
  • Location: GM.11 Maurice Keyworth Building
  • Website: LinkedIn

Profile

Experience

Asda Stores, head office marketing

Lecturer, Senior Teaching Fellow, then Associate Professor at Leeds University since 1987

Responsibilities

  • Co-Head of Year - Year Three
  • Assistant Divisional Director of Student Education

Research interests

Past research has concerned marketing strategy and buyer - supplier relationships in UK grocery retailing.

Currently publishing in management education.

Qualifications

  • BSc Chemistry, Leeds University
  • MBA, Bradford University Management Centre

Professional memberships

  • Fellow of the Chartered Institute of Marketing (FCIM)
  • Fellow of the Higher Education Academy (FHEA)
  • Certified Management and Business Educator (CMBE)
  • Member of the American Marketing Association (AMA)
  • Member of the Academy of Marketing

Student education

Module leader of undergraduate and MBA modules in general marketing, marketing strategy, and global strategic marketing planning.

Winner of the Dean’s Award for Teaching Excellence 2019.

Research groups and institutes

  • Global and Strategic Marketing Research Centre