The Marketing Division is an established and esteemed centre of excellence for scholarly research work.

Our supportive research environment and range of collaborative projects and activities serve to elevate members’ research skills and knowledge in order to contribute innovative and impactful ideas to the marketing field.

WE SPECIALISE IN THE FOLLOWING SPHERES.
  • Global and Strategic Marketing
  • Consumer Behaviour, Branding and Communications

To learn more about our research and these areas, please explore our research activity page as well as those of our staff members.

STUDY WITH US

We consider doctoral students to be an integral part of our activities and the development of the Division.  We believe in guiding doctoral students’ scholarly research and, in turn, shaping their careers.  Our research environment actively encourages student participation in joint research, conference presentations and journal publications.

Our Division, along with the School, has made appropriate provisions for the research environment by organising frequent research seminars that include student presentations as well as guest presentations by leading academics in the general marketing field.

To learn more about studying with our marketing academics, please visit our research degree pages.

From the Left to Right: Sally Chan, Zhaleh Najafi Tavani, Robert Duke, Yanto Chandra, Mat Robson, Josko Brakus, Babis Saridakis, Ghasem Zaefarian, Tao Jiang, Tony Byng, Aris Theotokis, Des Thwaites, Magnus Hultman, Constantinos Leonidou, Simos Chari, Dayananda Paliwadana, Kendi Kinuthia, Angela Carroll and Caterina Presi.